2023 Speakers Lineup

Dave is the Country Managing Director and Chief Executive Officer of L’Oréal Egypt. He has been in the beauty industry for over 20 years and has substantial marketing, sales and general management experience on both an international and local market level.
Prior to his current position, Dave Hughes was the General Manager of L'Oréal Caribe, which has its headquarters in Puerto Rico and a presence on 25 Caribbean islands. Dave was also the General Manager of L'Oréal's Consumer Product Division in South Africa before moving to Puerto Rico. Additionally, he worked for L'Oréal USA in New York, where he was Vice President of L'Oréal Paris Haircare for two years and Vice President/National Sales Manager of the L'Oréal Paris Walmart team for two years.
Through his journey in the beauty industry in L’Oreal and before that in P&G for 11 years, he has built a reputation as a strong people leader with a consistent track record of success. Dave is graduated from Tulane University in New Orleans, Louisiana, with a bachelor’s in business administration.

Waleed A. Alballaa is a General Partner at Sukna Ventures, an early stage venture capital fund based in Riyadh, Saudi Arabia. Waleed has a proven track record in the tech industry and is a founding member in a number of associations in his field including the Saudi VC/PE association (SAVCPEA), the Saudi Business Analysis Association Group Association (BAAG), and Riyadh Angel Investors (RAI).

Ever since he got into the VC space in 2015, Waleed has built up deep expertise in sourcing and structuring technology deals based on his long track record of working closely with founders and helping them grow and expand their businesses. Sukna Ventures is his third VC vehicle and before that he had laid the foundations of Elm’s CVC arm and had also cofounded Riyadh-based VC fund STV.

Waleed comes from a strong operator background. A software engineer by profession, his experience includes working across different verticals in the technology ecosystem in the US where he spent eight years developing and testing products for leading industry players including Microsoft, Cadence Design, and Skyworks Solutions. His business experience includes successful launches of a number of eGov mega-programs in Saudi including Saher and Hafiz.

Waleed holds a bachelor’s degree in Computer Science from the King Saud University in Saudi Arabia and a master’s in Computer Science from Oregon Health and Science University in the US.

Amal Enan is a Partner at 500 Global, a USD 2.8 bn venture capital firm investing globally in the uplifting economies. Amal advises the American University in Cairo’s Endowment as the Chief Investment Officer of the and former Senior Advisor on COP27 to the World Resources Institute.
At 500 Global, Amal leads the firm’s early-stage investments in Egypt in high growth sectors including healthtech, fintech and Saas in addition to managing the wider Egypt programs and building the team. Amal was the former Executive Director of the Egyptian American Enterprise Fund “EAEF”. Amal joined EAEF as the first employee and since then, the organization grew to over USD 300 mn under management, seeded four first time fund managers and invested in several Egyptian companies that address high development needs in Egypt. Prior to EAEF, Amal was part of a team of economists at the Macro-Fiscal Policy Unit in the Ministry of Finance where she formulated reform policies, drafted sections of the State Budget and negotiated with international organizations on matters that touch the lives of millions of Egyptians. Before the Ministry of Finance, Amal built her investment experience at the International Finance Corporation where she was an Associate Investment Officer at the Infrastructure Department working on debt and equity projects in MENA. Amal started her career in the research department of EFG-Hermes as a junior economist and became a CFA Charter holder in the years to follow.
Amal received an MBA degree from Harvard Business School, a Masters in Environment and Development from the London School of Economics and a bachelor’s in economics from Cairo University. Amal is a MELI fellow at the Aspen Institute and Young Global Leader at the World Economic Forum.
Amal founded of The Lotus Collective, an organization supporting access to finance for women and climate solution for sustainable & inclusive growth.

Mr. Motaz Abuonuq is an accomplished professional who holds the position of Chairman of the Board in several prominent companies, he established VMS Studio and has been instrumental in assisting numerous startups during his more than 6 years of collaboration with them. He also served as a consultant to various organizations, including Delni Center, Waiya Association, Beban Forum, and Waei Association.

With a practical and robust professional background, Mr. Motaz Abounuq has a wealth of experience in financial and administrative regulations, business management, personnel management, financial and administrative system analysis and development, corporate restructuring to align with objectives, financial and administrative planning, and contributing to economic feasibility studies. He has undergone essential training courses in financial, administrative, and qualitative technological domains. Furthermore, he has provided training to various institutions across diverse managerial and financial disciplines.

Mr. Motaz Abounuq holds a Master's degree in Business Administration with a specialization in Financial Management from Canterbury University. He is a Certified Financial Consultant (CFC) member of the American Association of Financial Consultants.

CO-FOUNDER OF Q&A RETAIL
CO-FOUNDER OF SUMS SUPPLY MANAGMENT
CO-FOUNDER WWW.DRESSCODEME.COM

BRAND MANAGER, GANT, AEROPOSTALE, AND BCBG

Mahmoud is a Partner at the early stage VC fund, Sequence Ventures. His role focuses
on steering the VC fund aimed at empowering deep tech-based startups across specific sectors.
These startups are driven by innovative solutions using AI, Blockchain, and BioTech, as they
tackle global challenges head-on building on deep scientific research. His responsibilities
extend across the entire spectrum of venture capital, including fundraising and portfolio
management. The intersection of these two facets of the VC asset class has honed his skills in
strategic navigation within the ever-evolving startup ecosystem.

Previously he was the Director of Marketing & Business Development at BasharSoft where he
contributed significantly to the company's growth by overseeing a wide array of areas such as
Product Marketing, Marketing Communication, Marketing Analytics, Business Development, and
Strategic Partnerships. He played a pivotal role in shaping the company's strategic direction and path to profitability.

Also, Mahmoud has held impactful roles in leading organizations like Vodafone Global Enterprise and
Etisalat Misr. At Etisalat Misr, he served as the Business Marketing Manager, overseeing
segments, driving acquisitions, and launching new market propositions. And his tenure in
Vodafone Global Enterprise covered Strategy, Marketing and Sales. During his time he worked
on commercializing different innovative concepts like Cloud Computing, AVL and IoT solutions.

Ayman Ismail the Abdul Latif Jameel Endowed Chair of Entrepreneurship and Associate Professor at AUC School of Business and the founding director of AUC Venture Lab. He is a co-founder, angel investor or board member in several fast-growing startups in fintech, microfinance and logistics. Previously, he was a research fellow at Harvard Kennedy School, a consultant in McKinsey & Company’s New York office and the World Bank, a co-founder and managing partner at Enovio Consulting, and a Young Global Leader (YGL) at the World Economic Forum (WEF). He received his PhD in International Economic Development from MIT.

EdVentures appointed Maged as the General Manager, a

position he has thrived in ever since. Under his astute

leadership, EdVentures has flourished, making substantial

investments in 14 pioneering startups, with a total value

surpassing an impressive 100 million USD. Maged's

profound impact on the company has been characterized by

his exceptional ability to deliver results and foster

exponential growth.

A seasoned investment expert, Maged Harby's

distinguished career trajectory exemplifies his remarkable

proficiency in navigating the complex landscape of tech

startups. With his visionary leadership, unwavering

dedication, and unparalleled knowledge in Education

Technology, Maged continues to shape the industry's future.

His proven track record of success and unwavering

commitment to driving innovation make him an esteemed

figure among business professionals, economists, and

policy makers alike.

Marcel Bruno Dridje, a British Citizen and INSEAD graduate, is today active as an international advisor to Startup Ecosystems in the EMEA region. Marcel wears different hats that allows him today to have a 360 view on what it takes to build a healthy and strong incubation / acceleration / investments programs.
Marcel holds different positions as an active investor by being in the leadership of these initiatives: Sophia Business Angels, President Emeritus / European Business Angels Network, Board Member / Mediterranean Business Angels Network, Co-founder / Maghreb Diaspora Business Angel, Co-founder / EuropIA Capital, Board Member.
A seasoned European Sales Executive, Marcel has substantial field experience helping IT and Telecom startups in the US and EMEA. Marcel has a broad range of experience in all aspects of sales, marketing, communication and management with direct experience with Fortune 500 enterprises (IBM, Nortel, Lucent, Cisco, EMC, ALU) and startups (Quantum, Andrew Networks, Pluris, Corvis, Ascend and Airespace). During the course of his career he has held VP roles most notably as VP EMEA Corvis (first all optical router) where he grew the team and business to an outstanding success with a Nasdaq IPO. Marcel launched his career after completing a BSC in Electronics and Computer Science from Portsmouth Polytechnic UK. He walked away from his first position with IBM UK as an Applications Engineer greatly relieved to embark on a career in sales.
Bi-Lingual in French and English with a working knowledge of Arabic, Spanish, Italian and German.
Three major highlights from his career include helping Airespace to be the #2 WLAN in EMEA market share and positioned Cisco to be #1 WLAN vendor worldwide. He has helped start promoting Cisco VCE alliance (VMware, EMC, Cisco) and the BMC OEM relationship to Kick Start their first SP IaaS Cloud programs.

A customer experience professional. I have been engaged by my employer during my career journey on making a radical change in the organization from customer service/care/support into customer centric, from customer satisfaction into customer happiness, from CX in to Quality of Experience and high level of differential promoter score, using latest techniques, best practices, and digitization, from classical support into Omni channel.

Nada Helmy is has more than 8 years of experience in

entrepreneurship. She graduated from the American

University in Cairo (AUC) with a major in Integrated

Marketing Communications and a minor in Business

Administration. She was the Incubation & Acceleration

Program Manager at EdVentures, an edtech VC. Prior to

this, Nada worked at the Technology Innovation &

Entrepreneurship Center (TIEC), a joint venture between the

Egyptian Ministry of IT & Communications and The United

Nations. Nada has also worked as a Project Manager at

Vflock Co. where she supported the launch of Athar

Accelerator and was a co-founder of an educational startup

called Journey of Entrepreneurship (JOE) which has

succeeded in growing internationally. Nada is also the host

of a podcast that explores the personal side of

entrepreneurship and likes to create content on social media

about entrepreneurship and business. She has first-hand

experience in building and scaling businesses and has

served as a mentor and trainer for startups in diverse

industries. She currently works at HALA Ventures, a Saudi-

Based VC as the Value Creation Manager, creating projects

and initiatives that bring value to the company, portfolio

startups and entrepreneurship ecosystem.

Shaimaa ElBanna is the Director of Education at British

Council Egypt. In her role, she oversees the education

portfolio, encompassing higher education, transnational

education (TNE), science, international partnerships,

student recruitment and schools.

Shaimaa's career journey began as a dedicated researcher,

where she gained first-hand experience in development

initiatives and empowering marginalized segments of

society, with a particular focus on women and youth. With

over 20 years of experience in international portfolio

management, she has successfully led large-scale and

complex multimillion-dollar contracts and programs.

Prior to her current position, Shaimaa held several notable

roles. As the head of training at ADEW, she effectively

managed an EU-funded project on female empowerment.

She also played a key role in establishing the Women

Entrepreneurship and Leadership program at AUC in

partnership with Wharton University. Furthermore, Shaimaa

excelled as the Internship Program Manager, overseeing a

12-million-dollar USAID-funded project with Illinoi University.

Throughout her career, Shaimaa has contributed her

expertise as a technical consultant for esteemed

organizations such as UNDP, Save the Children, the Arab

League, and USAID. Her diverse background has equipped

her with a comprehensive understanding of the development

landscape.

Shaimaa's academic accomplishments further reflect her

dedication to excellence. She holds a BA in Political

Sciences from Cairo University, where she was honored with

an honorary degree. Additionally, she pursued a diploma in

Public Administration with a specific focus on transparency.

Shaimaa's commitment to academic growth led her to earn

a Master's degree with distinction in "Gender &

Development" from Cairo University and Sussex University.

Her thesis, titled "The Lived Experience of Women in STEM

Careers: An Analysis of the Egyptian Context," stands as a

testament to her expertise in the field.

Moustapha Zaalouk is a Chief Business Officer at TAC UNIVERSE and giftopiia, two innovative scale-ups that offer online solutions for businesses, e-commerce and social gifting. He is also a certified marketing expert, with credentials from HubSpot, Google, and LinkedIn, and a passion for digital marketing and branding.

With over 10 years of experience in the industry, Moustapha has worked his way up from a Social Media Specialist to a former CEO at The App Concept, a leading digital agency in Egypt. He has successfully launched and managed multiple campaigns for high-end brands and start-ups, driving conversions, growth, and performance. He has also helped solopreneurs, CEOs, and executives grow their personal and professional brands, using cutting-edge strategies and innovative solutions. Moustapha's mission is to connect with the general public and help them achieve their goals, while inspiring them with his home-grown talent and expertise.

I am Omar El-Barbary, an experienced professional in the

field of youth and student development. My expertise lies in

providing guidance on education options, trainings,

educational events, exchange programs, and professional

development opportunities.

With a diverse background in education and business-

related organizations, I have cultivated a unique and global

outlook on education and development. I take pride in

connecting with individuals from various backgrounds, ages,

and walks of life, fostering a supportive environment for their

growth.

As the CEO of OBM Education, my mission is to drive

innovation and make a meaningful impact in the education

sector. I am passionate about empowering students on their

journey from school to university and beyond, helping them

transition successfully into the job market.

With over 17 years of unrivaled expertise in growth marketing, digital marketing, eCommerce, performance marketing, marketing analytics, and media buying, I stand as a beacon of innovation and success.

As the Managing Director of Oligence Ai, Founder of IMFND Academy, and revered AI & eCommerce Marketing Consultant for the Abu Dhabi Government's HR Foundation,

Abdelrahman sleem has left an indelible mark on the industry.

Having collaborated with 150+ prestigious brands in the MENA region with spending more than 10M$ including industry giants like Ford, Lincoln, Applebees, Namshi, Jumia, TMG, and Vodafone, Abdelrahman sleem has consistently shattered boundaries and redefined the possibilities of marketing.

Muhammad Gawish an Electrical and electronics engineer, studied entrepreneurship and business management at Kelley School of Business - Indiana University with 8+ years of experience serves as a Business & Growth Consultant where he has helped startups raise $5.85M+ in funding, and generate $7.63M+ in revenue.

Co-Founder of iSchool the first accredited Egyptian African EdTech startup by the international STEM organization, an online coding platform for 6 to 18 years old students that offer 1:1 or 1:6 live coding classes in artificial intelligence, data science, game development, VR, AR, with more than 15,000 graduates in 12 different countries helping them to start a technology-based career, freelancing, or even launch their own startups.

Recognitions:
• Forbes MENA 30 Under 30 list 2022.
• Impact Master Class Speaker at Websummit 2022.
• GITEX GLOBAL Speaker in a panel titled “ Corporate ventures Vs Venture Capitals ” 2022.
• Technesummit Speaker in a panel titled “ Social Media Education Tactics ” 2022.
• 1st Place Winner in the AIM UAE startup pitching competition 2022.
• EdTech Leadership Award by EdTechDigest 2022.
• HSBC C3 Impact Accelerator Winner 2022.
• Global Startup Awards Northen Africa Founder of The Year 2021.
• Selected in HolonIQ’s Top 50 Best Edtech startups in the MENA and North Africa 2021.
• Websummit Speaker in a talk titled “ Future of Education ” 2021.
• Bett Show London Edtech Speaker in a talk titled “ Raising the next tech leaders ” 2021.
• Entrepreneurship Social Media public figure with 2.5M+ Followers.

Ibrahim Abdullah is an accomplished CEO and visionary entrepreneur, known for his dynamic leadership in driving transformative ventures. With a rich history spanning over 10 years, Ibrahim has co-founded and led iSchool to become a beacon of innovation in education. His strategic insights and dedication have been pivotal in propelling the company's growth and impact. Beyond his role at iSchool, Ibrahim's commitment to sustainability shines through his chairmanship at Egyptian Swedish for Plastic Recycling, where he champions environmental consciousness and lasting change. Ibrahim's journey also includes co-founding Compuroots, where he continues to shape its success as a Non-Executive Partner. With a fervor for turning ideas into reality and a steadfast commitment to driving positive change, Ibrahim invites like-minded individuals to connect, collaborate, and make a meaningful difference together.

Sherin is a seasoned professional in the field of leadership and organizational development, boasting over 18 years of invaluable experience. her journey in the world of organizational development began with her pursuit of a Master’s degree in Industrial-Organizational Psychology, where she honed her expertise in understanding the intricate dynamics of human behavior within the workplace. her passion for empowering leaders and fostering healthy organizational cultures has left an indelible mark on the field of leadership and organizational development along with her commitment to academic excellence laid the groundwork for a successful career dedicated to enhancing workplace environments.
As a visionary leader, Sherin co-founded LinkGurus Group, a renowned consulting firm specializing in delivering top-tier business services to organizations of all sizes. Under her guidance, LinkGurus Group has emerged as a trusted partner for businesses seeking transformational change and sustainable growth. Sheirn unique ability to bridge the gap between theory and practical application has earned her a reputation as a trailblazer in the field.

In addition to her pivotal role at LinkGurus, Sherin serves as the Chief Commercial Officer (CCO) at Fednee, a dynamic and innovative platform transforming the way professionals and experts connect, share knowledge, and monetize their expertise. Sherin is at the forefront of driving Fednee's mission to empower professionals and experts worldwide.

Fednee is a groundbreaking platform that Sherin is helping position as the go-to destination for professionals and experts seeking to expand their reach, build their communities, and monetize their knowledge. Fednee provides a unique ecosystem where experts can host live talks, online sessions, and engage with like-minded individuals who are eager to learn, grow, and earn.

Through Sherin's leadership, Fednee continues to empower experts to convert their expertise into revenue while fostering a supportive community of learners and mentors. The platform's commitment to innovation and excellence under her guidance ensures that Fednee remains at the forefront of the ever-evolving digital landscape.

Hello, I'm Alaa Aziz, an Innovation & Digital Product Strategist and Entrepreneur with a track record of remarkable achievements in the digital landscape. With over 8 years of invaluable experience, I currently serve as the Head of Products
My journey at EdVentures is characterized by a pioneering spirit and a deep understanding of the startup ecosystem.

One of my significant accomplishments was leading a fund cycle in 2017, successfully raising $30,000 for mybusinessme.com This achievement was a testament to my expertise in product strategy, product-market fit, and customer-centricity.

In my role as the Head of Digital Products and Strategies, I've embraced responsibilities inspired by renowned Product Management books, such as "Inspired" by Marty Cagan and "Product Fit" by Dan Olsen. These books have greatly influenced my approach, emphasizing the importance of being customer-centric and adopting a product-led strategy.

Defining Product Requirements, Product Marketing, and much more. I firmly believe in the power of a customer-centric approach.

Studied No Pay MBA program, which exposes me to an entire MBA curriculum with real projects. Additionally, I hold an Applied Statistics Diploma from the Faculty of Graduate Studies.

Beyond my professional role, I'm deeply passionate about entrepreneurship, product management, and attending business events. This passion drives me to continuously expand my knowledge and network, staying ahead of industry trends.

Throughout my career, I've had the privilege of working with prominent names like Ibnsina, the number 1 pharmaceutical distributor in Egypt, Yaoota, Nahdet Misr, Active Campaign, Luke Hawkins, and MCG.

In my prior roles, I trained over 700 individuals as an ESL English as a Second Language Trainer.

In summary, my journey is characterized by innovation, collaboration, and continuous learning, enabling me to contribute significantly to diverse roles and industries in the digital product and strategy landscape.

A highly driven member of the top management team at the British University in Egypt with 14 years of professional experience in the higher education and entrepreneurship fields. Interested in initiating and leading strategic projects to help reform Higher Education in Egypt through an entrepreneurial lens.

Amr is currently the Strategic Transformation Officer at the British University in Egypt, responsible for planning, leading, and executing strategic projects across the university. He is also an Assistant Professor of Entrepreneurship at the university’s School of Business.

Besides his work at the university, Amr is the former head of the World Youth Forum Startup Labs and was part of the forum’s top steering committee. The World Youth Forum is one of the biggest youth forums in the world that is held annually in Sharm El Sheikh under the auspices of H.E. president El Sisi.

He sits on the board of multiple networks and fellowships including the Youth Entrepreneurs Network and the Shafik Gabr Fellowship.

He was chosen in 2017 as 1 of 10 most promising young Egyptians to represent Egypt at the United States as part of the East-West: Art of Dialogue fellowship. Amr took part in several training sessions, workshops, and roundtables at renowned entities in the United States and Egypt including:
- The White House,
- The United Nations,
- The World Bank,
- Drew University,
- USAID,
- Morgan Stanley,
- Fox News Studios,
- The US Congress,
- The Department of Homeland Security,
- The Pentagon,
- The Shafik Gabr Foundation,
- The Egyptian General Intelligence Service.

In 2017, he founded Sit Straight; a company manufacturing and selling medical spine support products in the Egyptian market.

He studied at The British University in Egypt, Durham University in the UK, Drew University in the US, and Cairo University.

He is also a certified entrepreneurship and digital marketing trainer from Google MENA & Wadhwani Foundation.

Mohamed El Khatieb is a mechanical engineer who Co-Founded Seqoon and took on the COO role. Before starting Seqoon, Mohamed attained a Master's Degree from the University of Cambridge in Industrial Systems, Manufacture, and Management. This is where he began working in the operations and consulting fields. While he was there, Mohamed worked with UK companies on developing their market penetration strategy, shopfloor optimization, adoption of lean principles, and new equipment investment justifications. Now with Seqoon, he’s on a mission to democratize real estate ownership.

Islam Rashwan founder and COO of SIGMA F I T with an engineering Background and solid experience in mechanical and cementing engineering in the oil and gas field.
I started SIGMA FIT in 2016 believing that it can revolutionize sportswear to the next level by adding tech edge for its products.
I was responsible for producing new innovative products with limited resources starting with small workshops to the biggest manufacturers in Egypt.
SIGMA FIT belongs to major partnerships in Egypt, Kuwait, KSA and U.S.A. since 2018.
In CES 2020 one of SIGMA FIT products (Transforma X bag) was selected by "Runner’s World Magazine" as one of the top ten innovative products of CES2020.
I believe that SIGMA FIT will be one of the top techs wears Brands in the world one day

A 27 year old Entrepreneur with an experience in areas within Fashion, Ecommerce, Growth Hacking & Online Identity.

Co-founder & Managing Partner at In Your Shoe, a direct to consumer brand focusing on creating colorful & statement fashion items allowing people to express who they’re.

Ahmed El Assy is the co-founder and chief product at Gameball. He brings in years of experience in loyalty solutions, user experience & product management. He is the mastermind behind some of the most notable loyalty initiatives in the MENA region serving more than 150 million customers.

Tamer Azer is a Partner at Shorooq Partners, a leading early-stage Venture Capital firm in the Middle East, North Africa and Pakistan (MENAP) region.

Tamer began his career at the forefront of policy making with one of the world’s most influential business designers. He then went on and co-founded a number of startups and worked closely with several entrepreneurs for many years. He later joined Fahrenheit 212 as a Senior Innovation Consultant.

In 2016, he returned to Egypt to join A15, where he led investments and venture development. In 2019, he went on to join Sawari Ventures as Principal.

Tamer holds a bachelor’s from the University of Toronto and a Masters from the University of Oxford.

In addition to being the Marketing Director at Dsquares, Mohamed Abdelgawad is also an angel investor, business mentor, and marketing consultant.
He owns an extensive, diverse work experience, which has been spanning for over 17 years, in the fields of Advertisement, Marketing, Communication, and Business Development.
Furthermore, during his journey at Coca-Cola, he has been able to handle major award-winning campaigns, as well as product launches in several markets across Egypt, Libya, Sudan and Yaman
Later, he expanded the scope of his expertise by joining Vodafone Egypt as Marketing Communications Manager, where he managed the communication for several consumer sectors and campaigns.
In April 2020, Abdelgawad successfully joined Dsquares as a Commercial Director EMEA. Ever since his appointment, he has been shouldering the responsibility for creating opportunities at all levels of business at the company.
It is noteworthy that Abdelgawad has earned his Bachelor’s Degree in Business Administration, specializing in Marketing, from the University of New Brunswick, Canada.

Noha Abdel Hamid is a Partnerships and Development executive with over thirty years of experience. She holds a master’s degree in Public Policy from the American University in Cairo. She currently works as the Private Sector Engagement Advisor at the EDC, in the USAID Teacher Excellence Initiative. Noha is the President of the Women Entrepreneurs Network, incubated by USAID to support and coordinate the enablers of female entrepreneurs in Egypt.
Since 2012, Noha worked on women empowerment in several sectors including the Ready-Made garments, the ICT sector promoting digital literacy and entrepreneurship, the agribusiness, and education.

As a Strategic Partnerships and Advocacy Manager at Plan International in Egypt (2017-2018), Noha led several initiatives to combat violence against girls and women, including leading a presentation at the UN Human Rights Commission in Geneva, on the Status of the CEDAW agreement in the Arab World, between ratification and implementation. Other initiatives included Early Education Challenges and Opportunities under the auspices of Minister Dr. Tarek Shawki.

From 2012-2017, Noha held the role of Partnerships Manager at CARE Egypt where she concluded several partnerships agreements with companies such as Mondelez, Microsoft, HSBC, Suez Cement, and was on board of the Steering Committees of Danone, Cargill and Mondelez.

She has spoken in several media outlets and conferences on the role of the private sector in sustainable development. She has been a guest speaker in different forums such as the Federation of the Egyptian Industries, the Alexandria Businesswomen Association, the CSR Forum Arabia, and the Women Entrepreneurs Network.

Prior to her work in the NGO sector, Noha worked in the oil and gas sector, as a Corporate Relations executive. Among her achievements is a recognition award from the Ministry of Petroleum for her contribution in the organization of the Mediterranean Offshore Conference in 2008.

Passionate to develop people and systems
Industry: F&B, Beauty & Fashion
Sector: Retail & E-commerce

Amr aims to impact people’s lives, especially in health and healthcare standards, and enable development through technology. He has more than 14 years of experience in hospital’s management systems in Egypt and started Rology with a great team, who work every day to disrupt the Radiology ecosystem and push it forward.

Mostafa graduated with a bachelor of arts from the American University in Cairo in 2015 and then directly joined the family business at Tradeline. His career started as a customer service agent to get a better understanding of the business in which he developed the company’s quality of customer service and communication. In 2018, he became the business development manager in where he led multiple initiatives such as the Tradeline Valued Customer loyalty program and embedded it within the Tradeline mobile app. During his role he also partnered up with ValU to introduce the first affordability retail solution. After years of understanding the retail business and providing the best customer experience, Mostafa launched XPRS (Multi-brand concept) as a start up within Tradeline. Currently the Tradeline brand has 24 stores and XPRS 6 stores with in five different cities across Egypt.

The Co-Founder, CEO and Vice chairman of Erada Microfinance.
He was previously the Executive Vice Chairman & CEO of Tamweely Micro Finance Company and formerly the CEO, Vice Chairman and Co-founder of Tanmeyah Micro Enterprise Services and the Deputy Director of the German Development Bank (KFW) in Egypt.
He is also the Co-Founder, Chairman and a Shareholder in ElGameya for Finance & Information Technology Rosca Fintech as well as a Board Member of Nasser Social Bank and previously a Board Member of the International Council for small business (ICSB). President of Global Entrepreneurship Network in Egypt (GEN Egypt). He was the Vice Chairman of the Egyptian Federation for Financing Medium Small & Micro Projects (EFFMSMP). He is currently the Co-Chairman of the Non-Banking Financial Institutions Committee at the American Chamber of Commerce in Egypt (AMCHAM).
The Head of Risk Committee for Egypt Venture Capital Company (EVCC) and member of the advisory committee for RMBV investment firm and previously a Board Member of the Micro Small and Medium Enterprise Development Authority (MSMEDA).
In addition to being one of the renowned executives in Egypt in financial services and SME e-commerce, he has played a principal role in the formulation of the First National Micro Finance Strategy for Egypt and first Micro Finance law. He is an eminent Lecturer in entrepreneurship development and financial services provision and an investor in a number of startups in the sectors of Fintech, Supply Chain and F&B. As well as a mentor to several young entrepreneurs and an advisor for Fintech startups and a member of the Egyptian Fintech Association.
Mr. Abou El-Azm holds a B.A. in Economics in 1993 and a master’s degree specializing in the Commercialization and Development of Micro and small Enterprises in 2004, both received from the American University in Cairo.

Roaa has a diverse professional experience having worked in senior roles of strategic management, business development, and growth across diverse sectors in local startups and global organizations. Currently, she serves as the Head of Strategy & Growth at Chefaa, health-tech digital pharmacy platform. Roaa has also worked on value creation for portfolio companies at SEAF, a global impact investing fund management firm based in Washington, DC.

Previously, during her time at Meta (formerly Facebook), Roaa excelled as the FCC Regional Manager for Middle East and North Africa. She led the MENA region's Facebook Global Communities Summit'21 and played a pivotal role in establishing Meta's first health community vertical in 2022. She's featured as one of the top 24 impact-driven Facebook Community Leaders worldwide in 2020 and is amongst the first Arab Meta Certified CMs.

Roaa is also Egypt's Advisor and Business Coach for CFYE, Netherlands' Ministry of Foreign Affairs Youth Employment Fund. She has also designed and managed programs funded by organizations such as USAID, GIZ, UN Women, EBRD, and the US Embassy.

Prior to that, Roaa led Strategic Programs and Partnerships at WUZZUF & Forasna, Egypt's leading employment platforms. She also served as the Chief Growth and Operations Officer of Entreprenelle, where she successfully established the 50K+ members Entreprenelle Hub Community, built acceleration programs, new business lines and managed women entrepreneurship events with 25,000+ beneficiaries and 250+ global & local partners.

Roaa is passionate about giving back as a trainer and speaker at prestigious summits such as the World Youth Forum, Africa's Premier Tech XPosition. She also supports emerging startups as an Expert in Residence (EIR) at DMZ Cairo, FEPS, Edventures in Egypt, and Playbook in the UAE. Roaa is also a Board Member of the Youth Entrepreneurs Network by USAID, a mentor at VC4Africa, and an LCE certified mentor in the Women Entrepreneurs Network.

Nora Toma is a social entrepreneur, angel investor and philanthropist based in Egypt. She is currently the Deputy CEO of EFE-Egypt, co-founder and President of of the Tiye Angels Network and co-founder of the Women Entrepreneurship Network (WEN). She is a strategy and finance professional with over twenty years of experience in corporates and nonprofit organizations. Her areas of expertise include corporate finance, investment and funding, corporate structuring, business strategy, business development, accounting and bookkeeping and grants management. Nora has worked in 10+ territories including Egypt, United Arab Emirates, British Virgin Islands, Europe, and Sub-Saharan Africa. 
Nora specializes in start-ups and growth, having supported her employers and clients in starting new endeavors and growing existing projects to multiples of their size. She led efforts identifying opportunities and materializing them through strategic business development as well and operational efforts. Throughout her career, she has supported the establishment of over twenty companies and projects, and seeing them through their structuring and funding. She has contributed to raising of over 35 million US Dollars in funding in different countries. She contributed to many merger and acquisition transactions. 
Nora has been serving as DCEO of Education for Employment-Egypt (EFE-Egypt) since 2019. Prior to that, Nora served as CFO of WD Capital, an investment company focused on emerging markets. Before WD Capital, Nora served as middle management in finance and other support functions, growing into that from a ten-year career in auditing and accounting.
Nora is certified as a Corporate Director by the Egyptian Institute of Directors (EIoD) and trained as a director by the UK Institute of Directors (IoD). Nora is certified as a women’s rights expert by the Afro-Asian Union. She is trained as a mentor and trainer. Nora holds a Bachelor’s Degree in Business Administration from Cairo University.

Lydia Kamiel is a Fintech and tech-enabled partnerships lead at CIB, with a passion for helping startups succeed. Over the past 5 years, she has worked with over 100 startups at all stages of growth, from finding market gaps to designing business models to landing key partnerships.


Lydia's background, spanning marketing agency, acceleration program, and bank, gives her a deep understanding of the startup ecosystem and the challenges and opportunities that startups face at each stage of their growth

My name is Joe or xWeebMaster, I'm a 26 y/o Egyptian Content Creator for 3 years now, currently in Geekay Esports, I'm also Medical student at residency year, and I love Mansaf so much.

Amr is the founder of GoodsMart, He studied Mechanical Engineering, ERP systems and database analysis. He worked with several companies in more than 15 countries around the world, travelling helped him shape his personality, expanded his awareness and introduced him to a great diversity of people.

DaSh , brings 12 years of esports experience between being a pro player/manager/content creator/on-air Talent/Talent manager .

DaSh Founded NTB esports team in 2012 which later changed into K4 eSports for 9 years been one of the top achieving teams in the MENA Region winning various titles in dota2. after retiring as player he joined SnD eSports as team manager for 1 year maintaining dominance over the region .

Later in 2018 became a partnership manager in Brndizer a talent management company for 1 year which helped him later on to startup MYM talent management , MYM handled over 100 Gaming Content Creator in the MENA region.

DaSh Managed to become the first Facebook gaming partner ever in 2019 transforming the gaming content creation industry in Egypt to the next level securing contracts with Facebook and other platforms for the upcoming creators allowing the new generation to have full time job creating gaming content with salaries starts from 30K EGP up to 180k EGP

joined Gamax eSports as Operation Manager in early 2020 and later on he founded a mentorship program that had most of the current gaming creators in Egypt to help them improve and keep up with the esports and streaming industry , he joined La3eb in mid 2021 Saudi's eSports Team as their PUBG Mobile Team Manager and content Creator.

over the years managed to win various titles among dota2, pubg mobile, valorant and individual awards including GL Wintercup 2015 , WESG Africa 2016 runner-up , WESG NA 2017, RedbullxStreamer 2020 , Facebook Partner Clear 2021 , Odyssey War-Pros 2021 ,Facebook MENAT Rising Valorant 2021 runner-up , Best PUBG Mobile Male Streamer 2021.

DaSh Appeared in more than 50 esports event throughout of his career as On-Air Talent , collaborated with almost every company in the gaming industry which added a vast network and knowledge throughout the esports industry with new ideas on how to fix the current state of the industry in the region.

I have a total 15 years of experience in the market research industry mostly within NielsenIQ and I handled several strategic roles like leading the Levant markets & FMCG industry in Egypt.
In my last role at NielsenIQ, I was part of the global mission to modernize team responsible of building the strategy of NielsenIQ towards being a more tech advanced company to help it reshape the global consumer insights industry.
Currently I am part of AIM technologies responsible of shaping its strategy to become the leading AI hub in the region.

Geekay Group, a pioneering force in the MENA gaming industry, is expanding its reach into esports. Recognizing the untapped potential in the region, CEO Kishan Palija has launched Geekay Esports to bridge the gap between the global esports scene and the MENA region. With the goal of providing recognition, media exposure, and opportunities for local gamers, Geekay Esports aims to develop talented players and compete on the international stage. Headed by Ragheed “ElConTeH” Hasson , a trusted figure in the MENA esports community, Geekay Esports will scout, train, support, and sponsor exceptional talents, emphasizing engaging content and player narratives. Together, Geekay Group is committed to investing in the future of esports and empowering aspiring stars in the MENA region.

1. Sharing my thoughts and ideas about CX, Omni channel, Digital experience, and corporate CX transformation as part of my experience since I am a CX professional and practitioner as well being a part of CXPA community, and sharing my thoughts and experience for CX strategy implementation incorporates in many events virtual, online, and in person.
2. Judging, consulting, and implementing CX on a level of large corporates and organizations.
3. Criticism of CX standards, and trending technologies in the market, a practitioner of technological ecosystems in telecom industry.
4. Ecommerce, sales, and retail and how to integrate those critical touchpoints under the umbrella of Omni channel strategy and integration of systems.
5. A panelist who shares his ideas about different topics in business since my diversified experience have been reshaped recently to adapt with the new trending technology and CX trends in the market.

Founder and Chief of products officer at A-eye Tech
Manages Ai products for high profile companies and financial institutions.
A-eye Tech was founded in 2018 and secured 2 investment rounds in Egypt and Ireland.
AUC Venture Lab Alumni
Computer Engineering, Cairo University

Khaled Attallah is the Co-founder & CEO of ariika, a leading direct-to-consumer home & decor brand in Egypt that specializes in home furniture & décor, beach furniture and accessories. ariika’s clients include big corporations, real estate companies, regional design houses and a large and diverse consumer segment base.
Prior to committing on full-time basis in ariika, Khaled had commercially managed Shave & Oral Care regional business units in Procter & Gamble for 5 years and was responsible for Egypt & Levant markets.
Khaled has managed to grow ariika’s business x14 times in the last 5 years while penetrating new strategic products segments, expanding the company’s regional presence, and exporting to +12 markets, employing +150 employees, and raising multiple rounds of investments.

Sarah Hegazy is a Growth strategist, experienced in operations, analytics through her various roles at tech companies. After gaining extensive experience in planning the digital transformation of fortune 500 companies in the at SAP in the U.S and leading driver growth and customer experience at Uber in the Middle East and Africa, Sarah knows what truly drives conversions, customer satisfaction and the ability to scale sales operations efficiently.

Sarah is a data geek who enjoys using insights to create actionable intelligence and driving operational efficiency within her organization. Her passion lies in constantly uncovering new cost effective ways to improve conversions and build a better product for her customers.

Sarah holds a BS in Industrial Engineering from Penn State University and a Dual Master Degree in Data Science and Business Analytics from ESSEC and CentralSupelec.

joined ValU on July 2021 as Group Head of products development with comprehensive experience / exposure in retail banking, product development, Sales, channels management & customer service. 
He has over 17 years of experience in banking sector. He started working for Citi Bank Egypt then he moved to Barclays early in 2007 in the period of the bank huge expand in the Egyptian market , Late In 2009, he moved to Mashreq Bank in its early start in Egypt as Business Development Manager responsible for all personal loans channels, in December 2015 he moved to Audi Bank Egypt for 5 years journey managing many roles started as head of payroll segment responsible for the growth of the business from all aspects including logistics, then Head of Cards Portfolio, Acquisition & loyalty and ended as Head of assets products & very small business loans
In May 2020, he made his last move before joining ValU as Head of Assets products, Mortgage & governmental loans in Banque du caire managing a portfolio exceeding 33 billion EGP

Ahmed is an avid investment professional and a startup enthusiast with a diversified business experience.

Currently leading one of Egypt’s leading early stage VCs; Falak Startups where he leads investment decisions and also open channels for founders to scale their business through partnerships and growth hacks. Most importantly gets to pretend to be a founder at the portfolio companies.

Prior to leading Falak Startups, Ahmed headed the Investment team in the company and helped companies optimize their business models and managed their fund raising processes.

Before joining Falak Startups, Ahmed worked for a number of multinational companies in the energy, building materials and real estate sectors developing strategic plans and financial models.

Ahmed has also advised startups and SMEs on strategic and financial fronts.

Shahira Marei, a creative food enthusiast and inspiring female entrepreneur, went from building planes to baking cookies with Dirty Cookie.Shahira's signature creation is both simple and inventive: the Cookie Shot glass. Recently, Shahira secured a deal with Robert Herjevac on ABC's Shark Tank.

Ezz was born in April 12, 1994. He is an awarded creative and entrepreneur who has been building the identity of international brands for years. Ezz cofounded In Your Shoe in 2018. Their mission was simple: to allow the new generations to express themselves through fashion.

Heading IT and Digital Transformation at Eva Group and its affiliates including Limitless Naturals, MArc Clinical. Michael is also the CTO at Limitless Care & Medsulto, with extended years of experience as a digital transformation leader. 

At Eva Pharma & its affiliates, Michael is responsible for managing all technology teams, overseeing IT, Oracle ERP, Software development, call/contact center, Agile and Program management, support and operations of all digital product, services and online channels. Additionally, he is responsible for leading teams for Data Engineering, Business Intelligence, Data Science, and Machine Learning, delivering various models to transform the Healthcare digital experience.

Prior to joining Eva Pharma, Michael was the Senior Manager for Data, Digital Services and Online Channels Transformation at Orange , where he was responsible for program management and product development and operations of all digital services and online channels within Orange.

Sabrine Assem is the Founder and CEO of Untap, a competition management platform enabling innovation-driven organizations to tap into the power of open innovation and generate creative solutions. We help organizations plan, launch, manage, promote and assess open innovation challenges, hackathons, startup programs, creative contests, employee innovation programs, and more.

Sabrine got her Master's degree in Digital Innovation and Information Systems from Warwick Business School in the UK and is a Chevening Alumni member.

She worked as an innovation consultant and researcher at the German-Arab Chamber of Industry & Commerce and multiple other entities before founding Untap. She is also the founder of SolverMine, a former open innovation intermediary connecting organizations with R&D challenges to networks of problem solvers through crowdsourcing and innovation challenges.

Sabrine graduated from the German School in Alexandria and is a proud Alexandrian. She's also a graduate of the German University in Cairo (GUC), where she majored in Innovation Management and Information Systems and used to work as a Teaching Assistant.

Shadi joined Khazna as Head of Marketing in 2021, where he is responsible for developing a fully integrated marketing strategy for the company, both for the brand and products of Khazna, all while executing its related initiatives. 

Prior to joining Khazna, Shadi was able to gain invaluable experiences at giant corporations such as; Vodafone, Apple, Digicel, Google, Jumia, and Match. 
Shadi was fortunate to dig into the digital areas of marketing very early on; from driving monetization on the AppStore, working at Apple, to managing teams, who onboarded and educated users using the Google Marketing Solutions in all of Europe. 
Some of Shadi’s accomplishments include leading Jumia’s performance marketing and growth, through the successful IPO on NYSE, as well as creating, developing, and expanding Hawaya in the transition post-acquisition by Match Group, launching in 12 Geos. 

Shadi holds a Master’s Degree in Organizational Development from University College Cork in Ireland.

Unlock the secrets to secure venture capital for your startup! Join our workshop on 'Venture Capital Readiness' and discover the key steps to attract investment. Learn how to perfect your pitch, optimize your business strategy, and navigate the world of venture capital. Whether you're a newcomer or a seasoned entrepreneur, this workshop paves the way for funding success. Don't miss out on this opportunity to fuel your startup's growth.

Engineer turned investor. Worked in various investment roles sell- /buy-sides, equity/debt, and public/private markets. Established one of the early accelerators in Saudi Arabia in 2013 to plant entrepreneurial seeds. Ran a couple of small family businesses in turnaround modes; one went well the other went south. Started an investment advisory firm for SMEs in KSA to advise for equity. Areas of interest and investment include fintech, edutech and healthtech.

Yara has graduated from Applied Arts and Science from the German University in Cairo.Ever since she enrolled in the International Organization for Migration to empower women through product design, she has found her passion for sustainability.Later, Yara joined the DO SCHOOL in Germany to study Social business and how to support communities with business fundamentals. Yara has represented women from the Middle East in Several World bank Events. She was awarded by UN Environment among 10 young women from around the world who help in a greener future.
Yara has represented Start-ups in Green business in OSCE 2019 conference to help support the allocation of budget for start-ups.
Yara’s passion for green economy, social empowerment and products are her everyday fuel to take another risk, fail and succeed

Amena cofounded Helm Consulting with Ramez Maher, serving more than 200 companies in Egypt and the 
region. Amena drives the organization’s vision, strategy, and growth as it provides sustainable and unique solutions for public and private institutions to foster policies and strategies towards effective and sustainable inclusion of PWD in the workplace and marketplace.
Today, under Amena’s leadership, Helm stands at the forefront of the disability field. Awarded three years (2017-2018-2021) as best practices by the Zero Project, at the United Nations Headquarters in Vienna for their employment and accessibility practices.
Helm managed to exponentially grow, engaging over 17 million society members, 2700+ Persons with 
Disabilities, providing accessibility assessment for 1000+ venues, and partnering with 200+ institutions and 
subject matter experts in more than 16 countries. Additionally, it has expanded into providing inclusive services to corporates and professionals through Helm Consulting.
Amena is certified by the Japanese International Cooperation Agency (JICA) in “Improvement of Accessibility of Social Inclusion – Barrier Free Environment” in Japan. She was awarded Top 10 Winner among 21,000 businesses with social impact in Africa’s Business Heros (ABH) Competition founded by Jack Ma of Alibaba in 2022. 
Helm Founders were awarded in 2020 the social entrepreneurship 1st prize award by MIT Pan-arab business plan competition for “Entaleq” application. They were also awarded a two-year global acceleration program (2016-2017) by Rise Egypt as they were selected to be one of the top 5 social enterprises in Egypt in 2015, where the award ceremony was held in Harvard, USA. Helm was also selected as one of the “15 of 2015 Egypt’s Real Influencers” by Cairo SCENE. She was also awarded the Total Start-Upper of the Year for Helm Consulting in 2016.

GHADA HAMMOUDA
Chief Sustainability & Marketing Officer, Qalaa Holdings
Egypt’s 50 Most Influential Women in Business
FRA’s Women Leadership Award in the Non-Banking Financial Sector
Forbes Top 50 Most Impactful Marketing & Communications Professionals in Middle East
IFC Corporate Directors Certified, ESG for Private Equity Certificate (FMO)
Climate Reality Certified - Leadership Corps
Arab Federation of Exchanges Sustainability-ESG Committee - Egypt Representative
EGX Sustainability Committee - Independent Member
UN Global Compact Local Network – Founding Board Member
Sustainability Committee Member - Qalaa Holdings Board
Takreem Selection Board Member
Mentor - Egyptian Banking Institute & Endeavor SME


Ms. Hammouda has 30-plus years of experience in market development, strategic planning, sustainable development, and reputation management. Ms. Hammouda is an advocate and frequent speaker on issues related to responsible investing, sustainability, crisis communication, gender equality, youth empowerment and education, and is very active in community development

Mahira Hassan currently is the Head of Corporate Affairs and Sustainability for Nestlé Egypt. With a wealth of experience in Public Affairs, Corporate Communications, Sustainability, and Corporate Shared Value (CSV), she plays a crucial role in driving the organization's success.
In addition to her corporate responsibilities, Mahira also serves as a visiting expert Professor of Corporate Social Responsibility (CSR) and Sustainability at the British University in Egypt (BUE). This reflects her dedication to promoting sustainable business practices and sharing her knowledge with future leaders.
Throughout her career over 18+ years , Mahira has held positions at reputable organizations such as Vodafone Egypt, Vodafone Egypt Foundation Vodafone International Services, ExxonMobil, Motorola, and the National Bank of Egypt. Her background in Sustainability, Development, Corporate Social Responsibility (CSR), Marketing Communications, and Internal Employee Engagement has provided her with a well-rounded skill set to address various challenges.
Mahira holds a Master's degree in International Business Administration (MIBA) and a Bachelor of Commerce degree from Cairo University, which have contributed to her strong academic foundation with a passion for driving positive change and commitment to fostering sustainable growth.

Nagaty is an emerging markets' venture builder, investor and tech-entrepreneur with 15 years of experience in tech-entrepreneurship, He is currently the founder and ceo of " pie" the leading " M and A" for startups firm in Egypt the co-founder of KLIVVR ( Egypt'a first digital agent banking platform) co-founder/advisor of Halan , Halan is Africa's largest super app and egypt's first unicorn ( raised 200M usd) and Egypt's most funded app in 2020 according to Forbes middle east, and most funded 2020/2021. Prior to co-founding Halan, Nagaty served as Regional Director at Careem, the Middle East's number one ride hailing application recently acquired by Uber for more than $3 billion. He also sits on the board of several Tech companies inlcuding Koinz, Robusta, Checkme, Drowzy. Earlier, Nagaty, started his career at Fawry in account management and business development since 2012 till headed the BD ( fawry was the first tech-company to ipo in egypt reached 2B usd val in public markets) as well as starting Egypt'a first food and beverage fund in 2014 he is also an investor in several multi- stage startups including Sokna, breadfast, waffarha, gameya, sokoon he is also an advisor and investor in disruptech ( Egypt's largest fintech fund) and founding partner in cash cows ( a startup incubator and fund)
Nagaty has completed the CXO Academy program at INSEAD, France, and a B.Sc., in Electronics Engineering from the American University in Cairo, Egypt.

Tarek is an Executive and Personal Branding Coach - Talent Development Expert- Personal Growth Hacker - Dynamic Leadership Development Consultant who dreams to Grow and help others; Grow as they Go. He is the 1st Arab and Egyptian to join the stage with Global Gurus and International Thought Leaders as: Ken Blanchard, Marshall GoldSmith, Gretchen Rubin, Patrick Lencioni during one of the Biggest International Summits: World Business and Executive Coaching Summit (WBECS).  
Currently, he is the Director of Learning & Development, Boost Training & Consulting.
In 2017, Tarek founded "Grow as you Go" to boost the personal and professional growth of individuals.
Tarek has served as a project advisor and consultant for Organization and Leadership Development projects with high level governmental entities including: The Prime Minister’s Office of the UAE.
He brings solid experience in corporate sales in some of the top 10 Pharma Multinationals. As well as his work as Marketing Supervisor with some of the Fortune 100’s including Global FMCGs and Tech. Giants. He was also selected as one of the Executive coaches serving the Leaders of the INC 5000, the fastest growing companies in the US chosen by Inc Magazine.

In 2000 Ahmed worked with the Near East Foundation in community development and with the Ford Foundation's regional office in Cairo in the Peace and Social Justice program. Ahmed also worked in the private sector as a Chief Operations Officer (COO) where he grew the business operations of a small furniture and interior design company by 200% within two years. Later, Ahmedjoined the State Department as Cultural Affairs Assistant at the U.S. Embassy in Cairo where his portfolio included the management of programs focusing on youth development, community outreach. 

In 2008, Ahmed served as a Regional Outreach Manager for Africa and the Middle East at the Institute of International Education -IIE- for the King Abdullah University for Science & Technology.

Ahmed joined AMIDEAST in April 2008 and served as the Advising and Exchanges Director till July 2011.  Ahmed directed and managed the EducationUSA Center, the cultural and professional exchanges portfolio, as well as the scholarships portfolio which included the ORASCOM Onsi Sawris and Ford Foundation International Fellowship Programs and finally AMIDEAST’s Study Abroad program in Cairo.
Ahmed directed the Ford Foundation International Fellowship Program- a scholarship program focused on providing access to higher education to underserved communities.  Ahmed also directed the outreach and recruitment process for the Goldman Sachs Women Entrepreneurship Scholarship Program in collaboration with the American university in Cairo in 2009 and 2010.

Between 2011 and 2023 worked as the Donor Projects & CSR Division Director FINBI focusing on socio-economic empowerment projects. Ahmed worked on on various USAID projects such as the Strengthening Entrepreneurship and Enterprise Development project, the Women Economic and Social Empowerment Project by providing policy advising, management consulting and training services.

Ahmed is a certified Life & Executive Coach since February 2016.

Yasmine Nassar is a business strategy and investment specialist as well as an educator. She is currently leading Udacity's programs in Middle East and Asia after previously co-managing one of Udacity’s largest programs, aiming to educate 100,000 Egyptian youth to become digital freelancers. 
Before that, she managed the largest fundraising round for Egypt’s leading solar energy company KarmSolar. She has previously worked with RiseUp, Delta Inspire, Jumia and McKinsey and Company.

Mark's journey in filmmaking started during his childhood, growing into a deep-seated passion that sparked a career shift form Engineer to Film Director. Throughout his career, he's had the privilege of working on impactful projects for esteemed brands like Netflix, Red Bull and Vodafone, earning a trusted reputation in the industry. Mark's creative heart finds its beat in reality entertainment, documentaries, and diverse genres. His directing style is centered around authenticity, earnestly capturing and presenting genuine voices within captivating narratives

A serial technopreneur with over two decades of experience, Karim’s quest to create high-tech products and solutions is what inspired him to cofound CEQUENS in 2011. Throughout his career, Karim’s ethos is to deliver communications-based platforms and solutions for seamless customer experiences. Today, CEQUENS is recognized as a global player in the cloud-based, omnichannel communication solutions space. Prior to CEQUENS, Karim was the co-founder and Executive President at EgyptNetwork, a leading unified communications enabler, and software development house, and a board member for the Egyptian Information, Telecommunications, Electronics, and Software Alliance (EITESAL), a non-profit entity of ICTE companies and global corporations. As CEO of CEQUENS, Karim has successfully managed to deliver a suite of innovative communication solutions including SMS, Voice, Push Notification, email, and Chat Apps APIs to over 100 markets globally, serving more than 1,200 clients such as Microsoft, Google, Careem, Telegram, HSBC, SAP, IKEA, Talabat, and AlRajhi Bank, and bridging 7 billion mobile subscribers to the business world. Today, CEQUENS is a multi-award winning, ISO-certified and PCI DSS-compliant company, and has been rated as a Tier One A2P SMS solutions provider in ROCCO's A2P SMS Market Impact Reports 2023. It is also recognized as a Meta Business Partner and a value-added service provider for Microsoft Teams Phone and WhatsApp Business. Karim grew up in Cairo, Egypt. He is an Endeavor Egypt Entrepreneur, a mentor for several regional startups, and has participated in numerous talks across MENA.

Mohamed El Mahroky, Senior Account Manager, Individual Retail Sales, Brokerage, EFG Holding

Mohamed El Mahroky is an experienced equity trader with more than 15 years of expertise in the Egyptian stock exchange and global markets. Throughout his career, Mohamed has been dedicated to helping investors achieve their investment goals.

With a CFA designation focused on investment and financial analysis, as well as a CFTe certification specializing in financial technical analysis, Mohamed possesses a comprehensive skill set that enables him to make well-informed decisions and effectively select and time investment opportunities.

Beyond his trading activities, Mohamed is actively involved in teaching the CFA curriculum, particularly to fresh graduates who are seeking to develop and refine their skills and knowledge in the field. He is passionate about contributing to the growth and success of aspiring professionals.

Recently, Mohamed focused on promoting EFG Hermes ONE through informational videos aimed at educating and enlightening the public about investing. Through this initiative, he is able to help increase financial literacy and empower individuals to make informed investment choices, ultimately fostering a more financially savvy society.

have been working in the entrepreneurship ecosystem in the MENA region for the last ten years. have run three startups before. 

currently working as an Investment Readiness Consultant & startup Advisor at Multiples with startups from all over the MENA region

and helped more than 40 startups to raise more than $45M in total funding, preparing their data-room and meeting the right investors.

Have a one mission, to help startup to be ready for it's next funding rounds.

Amr M. El-Khazindar is an entrepreneur, Founder & CEO of Thirty North LLC, Egypt’s pioneering Specialty Coffee Roasting brand.  

Amr boasts an extensive background of over 33 years in Sales, Marketing & International Trade with Multinational Companies in the Middle East. Before founding 30 NORTH, Amr spent 20 years actively growing the business reaching the position of Vice President. Amr currently focuses on the development & rollout of F&B brands. 

A citizen of the world, Amr is fluent in Arabic, French and English, and has working knowledge of Spanish. Amr holds a Bachelors degree in International Business Administration from the American University in Paris, class of 1990.

A banker-turned-entrepreneur, Waleed Rashed is the Founder & CEO of SIDEUP, a platform empowering ecommerce businesses owners with a suite of technology solutions to achieve scale and grow revenue. Waleed has deep experience in building technology-first businesses, and is seeking to solve some of the region’s biggest challenges across the ecommerce ecosystem.  

With SIDEUP, ecommerce businesses have a single platform to access a range of services including payment gateways, API integration for shipping, warehousing, fulfillment, and business advisory. SIDEUP was earlier known as VOO, a logistics marketplace built to solve last mile delivery challenges.

Previously, Waleed built Ingez, one of Egypt’s pioneering logistics and courier services, before exiting successfully in 2016. From managing local deliveries to various errands, Ingez grew to become the leading service provider for local services in the country. 

In building successful businesses, Waleed brings significant experience from the banking sector. Before embarking on his entrepreneurial journey, he worked in sales leadership roles at Qatar’s Al Khalij Bank as well as First Abu Dhabi Bank in the UAE.

Four young Egyptian entrepreneurs founded 4A nutrition in 2015. Having noticed a rising trend for a healthy living in Egypt, our company decided on introducing our first product brand Lino Oats. The first product launched in the market was Australian quick cooking oats packed in Egypt. We had the privilege of being the first made in Egypt product amongst the competitors. With a couple of month of hard work and determination, Lino Oats was able to gain market share and build customer loyalty. A few months later the company decided on having a product line extension by introducing the Jumbo oats pack. With the two products offered in the market, Lino oats gained customer satisfaction and was successfully able to expand to most of the cities in Egypt

Antoun currently holds the position of VP Investment at IM Fndng where he works on evaluating, supporting portfolio companies and closely collaborating on developing and articulating structured investment thesis.

Prior to joining IM Fndng, Antoun was a corporate banker for more than 10 years dealing with a diversified portfolio of companies across several industries.

He graduated from Notre Dame University and ESCP Business School.

Passionate about the power of strategic communications, Rana is a seasoned consultant with over 12 years of experience. 

Throughout her career, Rana has been fortunate to collaborate with a diverse range of regional agencies and multinational companies, allowing her to gain invaluable insights and refine her expertise. 

From devising cutting-edge PR strategies to adeptly handling media relations and navigating crisis communications, Rana's breadth of experience in communications and PR knows no bounds. 

With an unparalleled ability to foster enduring client relationships, this fuels her drive to make a meaningful difference in the world of PR and communications through technology and ESG. She worked with clients in over 15+ industries including Careem, Uber, Vodafone, Samsung, World Bank, UNWomen, Bayer, British Petroleum and many more.

Veteran technologist with 24 years of technical, management and business experience in semiconductors, wireless telecom and Software/Internet/Data Industries.

Founded and led the Digital Circuit Design business unit for 4 companies, co-founded and raised fund for 3 tech-startups, did 1 spinoff and mentored over 80 startups

Ezz is an experienced Portfolio Manager at EdVentures, with a background in investment analysis and event planning. He previously worked as a Senior Investment Analyst at Alexandria Angels Network, closing six deals worth $5 million and reviewing 500+ startup companies in the last 18 months. Ezz holds a certificate in electromechanical engineering from Alexandria University and is pursuing an MBA from the Arab Academy for Technology and Maritime. He's been involved in the startup scene since 2018, and focused on venture capital and private equity in 2020, demonstrating his ability to navigate complex financial landscapes.

Mahmoud Hamouda is head of strategic initiatives at Banque Misr, part of the team tasked to build a new strategy office and help Banque Misr in its transformation journey. Before that, he was an in-house business strategy consultant at Dell Technologies, offering business and technical thought leadership. He focuses on identifying new market and growth opportunities and crafting go-to-market strategies. Since 2014, he has also led the Dell for Entrepreneurs program in Egypt, introducing the start-up community to cutting-edge technology.
Mahmoud has received numerous awards since joining Dell Technologies in 2011. Among them are Dell EMC Silver and Gold awards and a winning idea in the EMC innovation roadmap 2013. He received his first patent in 2014 for his concept for a centralized employee data analytics IoT platform. Mahmoud also drives local engagement initiatives as a member of the Harvard Business Review Advisory Council.
Mahmoud credits his success at Dell Technologies to a professional approach based on job crafting. He consistently looks beyond his business unit and job description for opportunities to enhance his skillset or add more value to the business. Mahmoud had a Bachelor’s degree in Communications and Electronics Engineering and a Master of Liberal Arts and Management from Harvard University with various Strategic Management, Innovation, and Entrepreneurship certificates

Meet Mohamed El Raddaf, a design maven from Cairo, Egypt, with an unwavering passion for art and creative problem-solving. 

His career trajectory led him to Valu, where he now serves as the Head of Product Design. Under Raddaf's visionary leadership, the team has achieved global recognition for innovative solutions that prioritize user experience, sustainability, and societal impact.

Raddaf's mission is clear: design a brighter future through every project. His work transcends aesthetics, addressing current needs while anticipating tomorrow's challenges. Whether crafting eco-conscious products or intuitive digital interfaces, Raddaf's creativity consistently shines.

Beyond design, Raddaf is an accomplished artist, drawing inspiration from the world around him. His legacy is undeniable, shaping the design industry and inspiring future generations.

Tarek Assaad is Managing Partner at Algebra Ventures, Egypt’s leading VC fund. Tarek is also Managing Partner at Ideavelopers where he has been managing $50m of VC investments since 2009, including some of Egypt’s most prominent technology startups. Tarek is a director of Smart Card Applications, SiWare and IdealRatings. In this role, he was also responsible for the investment in Fawry, the leading bill payment and presentment company in Egypt, which realized a $100m exit in 2015.

Tarek started his career as an engineer at Lucent Technologies then as a software developer for SAQQARA Systems, an internet startup in Silicon Valley. He later became General Manager of CID Consulting where he led the company’s high growth, helping it to become one of the leading local consulting firms in Egypt.

Tarek holds a B.Sc. in Electronics and Communication Engineering from Ain Shams University in Cairo and an MBA from Stanford Graduate School of Business.

Amr Habib, a Chief Marketing Officer with over 15 years of experience in integrated marketing communication, digital advertising, and customer service.

Amr has successfully developed and implemented marketing plans that are aligned with business goals, managed marketing agencies, and carried out successful campaigns across a variety of platforms thanks to his leadership abilities, proactive approach, and capacity to translate complex concepts into clear actionable plans.

In addition to his extensive experience, Amr has worked as a marketing consultant and instructor, developing marketing plans, and providing guidance on branding and positioning.

He is a promoter of ethical practices and standards, ensuring a holistic approach to marketing education.

His diverse educational background as a credentialed ACC coach from the international coaching federation and a six sigma black belt certified business analytic, enhances his ability to provide a comprehensive and well-rounded perspective on marketing strategies and analytics.

Veteran technologist with 24 years of technical, management and business experience in semiconductors, wireless telecom and Software/Internet/Data Industries.

Founded and led the Digital Circuit Design business unit for 4 companies, co-founded and raised fund for 3 tech-startups, did 1 spinoff and mentored over 80 startups.

Perihan is a certified organizational design for digital transformation and agile consultant with over 24 years of corporate experience in various sectors, including banking, telecom, and international organizations. She has led several transformational initiatives and projects that enhanced the digital readiness and agility of the workforce in Vodafone Egypt, Vodafone Shared Services globally as well as with several other clients. She is also an expert in learning and development, evangelist for the future of work. She is the founder and CEO of ZCircles, a consultancy, Learning & development firm that helps organizations through their digital transformation journey and help them prepare for the future of work. Perihan is a passionate speaker who has delivered talks in many regional events on topics related to capability development, digital transformation, and learning.

hmad Hammouda is the Co-Founder & CEO of Thndr, a digital investment platform that is designed to simplify investing. Founded in 2020, the application’s mission is to make it easier for every individual in the Arab world to generate wealth and have a better future. 
Prior to establishing his own business, Hammouda joined Uber in 2017 and no sooner was promoted to the position of Uber Egypt General Manager, leveraging his leading personal skills at a young age. Before that, he worked in investment banking for 8 years.
Followed by his passion and interest in making a change in the investment scene in Egypt and the region, and offering new horizons for the youth to inculcate through state-of-the-art, innovative techniques, the 34 years old entrepreneur created a brand that represents the agent of change.
Hammouda named the app with “Thndr” as it reflected the nature of the app, where lightning implies speed, as for the speed of investing .
Being a family man, the devoted husband and father of two kids spends his free time playing games as he has a deep passion for the gaming industry.
As the son of two medical doctors, Hammouda inherited from his parents the desire of adding a real value to his community with new innovative techniques, the thing that pushed him to leave his comfort zone and consider establishing his own business.
Beside his dedication to providing innovative investment solutions, Hammouda gives back to his community through his multiple charity contributions. Through his platform, Hammouda offers investment opportunities through Ataa Charity Fund on Thndr App. The fund that keeps on giving, guarantees that all returns from the Ataa Charity Fund go towards causes that help people with special needs and disabilities.
Hammouda graduated from the American University in Cairo, with a bachelor degree of Business Administration with major finance, and minor economics. Moreover, motivated by his passion for learning, Hammouda acquired his CFA in 2011.

Aly Rafea is a product leader with 13+ years of experience in the tech industry. He is currently the Co-Founder and Chief Commercial Officer at Nawy, where he is responsible for the company's overall growth and success. Aly has a proven track record of success in developing and launching new products, driving user growth, and increasing revenue.

Mostafa Gamrah is an accomplished entrepreneur and engineer who has built successful start-ups and opened new markets in the Middle East. He graduated from the American University in Cairo in 1987 with a degree in engineering. With over 12 years of experience working with NCR/AT&T in various roles across the region, including National Marketing Manager for NCR/AT&T Egypt and General Manager for AT&T Oman and Qatar, Mostafa has a proven track record of building start-ups and opening markets for them. He then founded TechnoFann company, which produced popular shows like Mo3’amreen khamssa and Essam wel mesba7. He also founded TechnoWireless, the largest wireless application service provider in the Middle East, specializing in value-added services such as content aggregation, mobile services (SMS, WAP, ODP, iPhone, and Android), interactive broadcasting solutions, and internet implementations. Mostafa is also the co-founder of Microdafe, a loan risk AI prediction platform.

In 2013, Mostafa founded MediaSci as the next-generation digital agency in MENA. MediaSci has developed a platform for business data analysis based on OSINT and big data AI/NLP technologies called Big Brother Analytics. It has been a great success in the region. Mostafa has also written two books of poetry and drama for M5 animation and many articles in print media and on the web. He believes that our fair share of innovation and untapped reservoir of fantasy have not yet been discovered. Mostafa has created a creative process for both work and art.

I hold a Bachelor Degree of Business Administration with a concentration in Management of Information Systems and a Bachelor of Science in Computer Science from The American University in Cairo (2018).

Prior to co-founding KlickIt, I had regional exposure to financial services sector, being part of Emirates NBD UAE Future Intelligence Program as an IT Consultant.

Fayek currently leads product and operations for the core brokerage services at Thndr.

Before joining Thndr, Fayek worked as a member of CI Capital's investment banking team, where he gained experience advising on various capital markets transactions, including IPOs and M&A deals, collectively valued at over $200 million.

Fayek holds a Bachelor's degree in Business Administration from AUC with a concentration in Finance.

Ahmed is information Security expert with +20 years of experience in delivering consultancy, training, and teaching in many universities.
Ahmed helped many FinTech to get the central bank approvals, PCI-DSS, 3DS, Secure Pin compliance.
Ahmed has wide experience in UK, EU and ME with many multinational, governmental and FinTech organizations,

Biggest content creator for league of legends 2022 and has many awards from riot games.

Farah Faheem is the Principal Architect of Karm Architecture Lab (KAL), an architecture and construction firm in Cairo that specializes in high-performance architecture and sustainable urban design solutions. With over 11 years of experience in the Middle East and Egypt, and since joining KAL 7 years ago, Farah has focused on the far-reaching benefits and overarching economical and physiological values of environmental and high-performing architectural and urban designs.

It is her belief that adaptive, human-centric, and biophilic-driven architecture that nurtures the symbiotic relationship between humans and nature will inevitably become the only way forward for urban developments in Egypt and the region. This vision may be achieved when developers, homeowners, and the public foster greater awareness of the countless benefits of intelligent designs, ensuring that communities that are deeply affected by urban and architectural developments are the greatest beneficiaries of thoughtfully designed built spaces, whilst becoming a part of a community-driven and healthy urban fabric.

An entrepreneur who owns Esports and Media companies, Ex pro players.

I love turning chaos into structure, believing that there is creativity in chaos and consistency in structure. Lucky enough to work on what I love most, building and transforming digital products and teams, knowing that people are any entity's greatest assets. My greatest reward is building successors and seeing product teams grow tall and steady. For this, I have complemented my MBA with Agile and professional coaching accreditations, along with organizational psychology and its impact on building leaders and building products that people relate to, trust, prefer, and choose to use over again.

I have taken that passion and applied it to complex transformations, product start-ups, scale-ups, delivery, and scale to end-to-end digital factories - with over a decade in a variety of domains - Retail, Consumer Financing, Mid and last-mile Delivery ops, Telecom, Engagement, Customer Experience, and Apps Growth.

In my role - I’m currently looking after the digital commerce platforms and teams of eXtra - currently serving the great team responsible for building eXtra’s digital products and experiences, setting the product strategy, product development and delivery strategy, user experience, innovation, content, and analytics.

I also believe in giving back to the product community by co-founding and running Product Guys, a platform that connects, educates, and supports product professionals in Egypt.

Last - and most importantly!
Coffee Lover
Animal Lover 
Travel Lover 
Crossfitter 
Diver 
and a Yogi 

I am a strategy and planning professional with more than 12 years of experience and a proven track record of developing and executing successful strategies. I am currently the Vice President of Strategy and part of the founding team at Rabbit, a leading online grocery delivery company in Egypt. In this role, I am responsible for developing the company's long-term vision and roadmap, as well as for identifying and executing on growth opportunities.

Prior to joining Rabbit, I held various strategy, finance and consultancy roles at multinational companies, including PwC, PepsiCo, Mars, and Vodafone. In these roles, I was responsible for developing and implementing strategies that helped these companies grow their businesses and improve their profitability.

Ezz Damak is an international award-winning brand strategist, who graduated from Bayes Business School, London. Ezz leads Damak & Company, which is a business & brand strategy consultancy that works alongside its partners as one team with a shared vision to achieve astonishing results, outperform the competition, and reshape industries through a vibrant ecosystem of researchers, strategists, & creatives to deliver a better, faster and more enduring digital & on-ground presence that sets the foundation for a strong brand.

Management consultant and executive coach and founder of business بالعربي podcast and platform

As a Co-founder and CEO of ‘Dahab Masr’, ‘Fady Kamel’ brings over 15 years of financial expertise, complemented by a Doctorate in Business Administration (DBA) in Economic Science. His profound knowledge has established him as one of the foremost investment leaders in the MENA region. ‘Kamel’ has been instrumental in redefining the gold investment sector, both internationally—in the MENA region and Hong Kong—and domestically in Egypt. From 2018 to 2021, he participate in managed Egypt's largest refineries, significantly influencing in developing and reshaping the physical gold market.

In 2021, ‘Kamel’ co-founded ‘Dahab Masr’, which swiftly rose to prominence as the premier precious metals hub for buying and selling gold bars and coins from invetsing vision in Egypt and the Middle East. Utilizing FinTech, KYC, and AML systems, Dahab Masr has not only revolutionized the gold trade but also focused on fostering financial literacy among various communities, thereby nurturing a generation of informed Egyptian investors spicially the youth.

Under Kamel's guidance, Dahab Masr's team of experts has effectively reinterpreted the concept of a safe haven for investors. The team provides comprehensive support to both novice and experienced investors (B2C and B2B), offering strategic market analysis, news, market forecasts, live prices, Investment installments using using banking and unbanking intities, storage services and an online shop. Each feature is designed to streamline the investment process through the use of financial technologies.

Since its inception in 2021, Dahab Masr has quickly marked itself as a trusted gateway for strategic investment. Leveraging FinTech to develop the local gold market, Dahab Masr has achieved numerous milestones in less than a year. Notably, it has secured over 26% of the gold market share in Egypt, specifically in bars and ingots, illustrating its significant presence in the sector.

Engineer Ahmad Aly Eldabaa is a Co-founder and Chief Business Officer of ANF (Al-Ahram For Non-Woven Fabrics) and Egypt.com. The first Spunlace Non-Woven Fabrics Manufacturer in Africa and the Middle East.

Ahmad is the Managing Director of Ajax Business Solutions Company www.ajaxsolutions-eg.com specializing in Consulting, Project Management, and Training. Where he helped a wide range of companies in Egypt & Gulf to reduce their losses and improve productivity.

Ahmad is also a Certified Positive Psychology Coach from International Coaching Federation (ICF).

Ahmad delivers training at the Canadian International College School of Business, teaching a variety of programs and courses covering topics in Management, Marketing, and Personal Development.

Ahmad held various roles in Operations Management and Projects Management. He worked as Projects Manager for Procter & Gamble Dry Laundry, Home Care, and Warehousing Projects. Before that, he was a manufacturing leader for P&G Egypt Dry Laundry Packing lines.

Ahmad Co-founded Spark Egypt Training Agency and was its Marketing director.

His Engineering background is that he is a Telecommunications Engineer who graduated from the Faculty of Engineering - Alexandria University.

Ahmad is a to-go person in the field of public speaking and storytelling, where he helped numerous individuals and professionals to hack their speeches and deliver stunning speeches. Helped CEOs and Senior Managers as well as startup owners. He is an expert in this.

Ahmad is a certified Advanced Trainer from City College Oxford - UK with 14+ years of experience as a professional Trainer & Consultant in the Fields of Soft Skills & Business Skills, raising the capabilities of individuals and organizations to its maximum.

E-commerce, Retail and F&B business builder and transformation expert. With more than 20 years of Middle East, Asia and International experience. I have recently returned back to Egypt with a goal in mind and that is: to help to drive restaurant industry transformation and setting up new businesses that can add value to our community. I have been always passionate about developing people and bringing joy of a healthy lifestyle

Mohamed Basry, CEO of Miami Center and member of the Egyptian Chamber of Commerce

Mohamed Basry is a successful Egyptian entrepreneur and CEO of Miami Center, a leading electronics company in Egypt and the United Arab Emirates. He is also a member of the Egyptian Chamber of Commerce, where he plays an important role in supporting and promoting businesses in Egypt.

Mohamed Basry is distinguished by his successful track record in the business world, where he has led Miami Center to success and continuous progress. He is also an inspiring leadership figure, and he enjoys great respect and appreciation from his colleagues and employees under his leadership.

In his lectures on entrepreneurship, Mohamed Basry focuses on the importance of strategic planning, effective execution, and hard work to achieve goals. He also emphasizes the importance of building a strong and cohesive team, and focusing on customer service.

Mohamed Basry is a role model for young entrepreneurs, and he is an inspiration to everyone.

Experienced Senior Program Officer at Flat6Labs with a strong background in startup ecosystem development. Successfully attracted 850+ startups and managed multiple accelerator programs. Previously, Marketing Manager at Caveo Financial Holding, specializing in market analysis, digital presence management, and strategic communication. Adept at driving growth and innovation in diverse industries.

Aly Rafea is a product leader with 13+ years of experience in the tech industry. He is currently the Co-Founder and Chief Commercial Officer at Nawy, where he is responsible for the company's overall growth and success. Aly has a proven track record of success in developing and launching new products, driving user growth, and increasing revenue.

AHMED treats business as his hobby. With extensive experience in different markets ‘’European, Middle Africa, Gulf & North Africa’’ Ahmed is driving the strategy department in WeCodeForYou. Ahmed is Holding a Cross-Cultural Marketing and Negotiations Masters from EM Normandie France, which helped to enrich his strategic approach in building great customer experience as well as market strategies for different markets with different cultures. With his experience in founding companies in high-tech, Real Estate, general import, and export, be sure that Ahmed will help you build your brand and your market strategy In a way that will guarantee success.

My name is Khaled Radwan graduated from faculty of commerce in 2010, MBA holder specialized in Marketing from Arab academy of science and shipping technology in 2011, joined E&Y in 2011 and then 11 years in Unilever FMCG, responsible for the deployment of more than 30 launch & relaunch, building a team of 30 talents in the indirect PH, creation of the mini S&OP in CD Ops and the 2 in 1 project, was in the team responsible for the separation of Tea & currently responsible for building the ecommerce channel structure & strategy in NALI

Mental Health Advocate | Health-tech Enthusiast | Empowering the region’s business leaders in transforming their work culture by unlocking pathways to wellbeing

Ahmed is a seasoned banking professional with 9 years of experience in various departments, and for the past 3 years, he has been the focal point for connecting startups with the bank. He has been involved in the entire cycle, from finding high-performing startups to mentoring them on obtaining the right licenses to connecting them with the right stakeholders inside the bank and finally closing the deal.

Nada is a co-founder of an educational startup that started in Egypt and expanded to Dubai and Jordan. After working on her own startup, she decided to work for a technology incubator under the Ministry of ICT in Egypt to share some of her entrepreneurial experiences. She also supported the launch of Athar Accelerator in Upper Egypt alongside VFlock, GIZ and Cloud and was one of the startup mentors and trainers. Later, she moved as the Incubation and Acceleration Manager in the first edtech corporate venture capital in MENA, EdVentures. She is also an entrepreneurship-focused social media content creator and host of ENTERpreneur, a podcast that brings the personal side of entrepreneurs.

Sonia Lekhal has more than 20 years’ marketing experience gained in technology start-ups, pre-IPO companies as well as large corporations. She has in-depth expertise in e-commerce, marketing and digital transformation, and has worked with major consumer brands in the MENA region.

She currently serves as Chief Customer Officer for almentor, the leading online learning platform in Arabic, where she oversees content strategy, marketing and customer experience.

Most recently, Sonia was Chief Marketing Officer at talabat. Her achievements include securing a dominant top of mind brand awareness across all 8 MENA markets, launching a flagship regional campaign featuring brand ambassador Cristiano Ronaldo, accelerating new user acquisition, and growing the adoption of the quick commerce vertical.

She was previously Chief Marketing Officer at OSN where she successfully drove a major rebranding exercise and the launch of a new streaming application. Prior to this, as the VP Digital Marketing, Sonia led the digital transformation in performance marketing and media buying at Emirates Airlines. In her first experience in the region, she served as Marketing Director at Souq.com. She was instrumental in driving rapid growth across UAE, KSA, Egypt and Kuwait, and pioneering highly successful online promotional events such as White Friday Sale.

Sonia is a graduate from French school of management ESSEC and holds an MBA from NYU Stern School of Business. She has been living in Dubai for the past 12 years, marvels at life beauties through the eyes of her 12 year old daughter, enjoys cycling, swimming and electro music, and promises she will make a new attempt at learning Arabic this year :)

Salma M. Abdelmeguid
Passionate Marketer and Impact-Driven Leader
With over 15 years of fervent dedication to the field of marketing, Salma stands as a seasoned professional, having made significant contributions across a diverse spectrum of industries including FMCG, Pharma, and Tech. She embodies a wealth of experience, having held multifaceted roles encompassing sales, marketing, brand management, and communication. This extensive background has provided a unique perspective and a comprehensive understanding of the intricate dynamics within these industries.
Currently serving as the Head of Marketing for Amazon in Egypt, she plays a pivotal role in orchestrating the marketing efforts, both locally and across the MENA region. This role allows her to leverage her regional experience and industry-spanning expertise to drive innovative strategies and impactful campaigns.
Previously, she held key positions at globally renowned companies, including Unilever, GlaxoSmithKline and The Coca-Cola Company where she worked across different brands such as Sunsilk, Dove, Lux, Sensodyne, Coca-Cola, Dasani, Schweppes across various countries, including Egypt, MENA region with a garnered regional experience in Africa.
Throughout her career, Salma has been dedicated to driving impact. Her passion for innovation and delighting customers through new experiences, brands or touching their lives building on crisp insights is palpable, and it's a driving force behind her transformative initiatives. In addition, she is committed to developing leaders across various industries, recognizing the importance of nurturing talent for long-term success.
Salma is a graduate of Alexandria University – Faculty of Commerce English Dept and has specialized certificate in identifying growth strategies from Harvard Extension School.

Ahmad Hammouda is the Co-Founder & CEO of Thndr, a digital investment platform that is designed to simplify investing. Founded in 2020, the application’s mission is to make it easier for every individual in the Arab world to generate wealth and have a better future.
Prior to establishing his own business, Hammouda joined Uber in 2017 and no sooner was promoted to the position of Uber Egypt General Manager, leveraging his leading personal skills at a young age. Before that, he worked in investment banking for 8 years.
Followed by his passion and interest in making a change in the investment scene in Egypt and the region, and offering new horizons for the youth to inculcate through state-of-the-art, innovative techniques, the 34 years old entrepreneur created a brand that represents the agent of change.
Hammouda named the app with “Thndr” as it reflected the nature of the app, where lightning implies speed, as for the speed of investing .
Being a family man, the devoted husband and father of two kids spends his free time playing games as he has a deep passion for the gaming industry.
As the son of two medical doctors, Hammouda inherited from his parents the desire of adding a real value to his community with new innovative techniques, the thing that pushed him to leave his comfort zone and consider establishing his own business.
Beside his dedication to providing innovative investment solutions, Hammouda gives back to his community through his multiple charity contributions. Through his platform, Hammouda offers investment opportunities through Ataa Charity Fund on Thndr App. The fund that keeps on giving, guarantees that all returns from the Ataa Charity Fund go towards causes that help people with special needs and disabilities.
Hammouda graduated from the American University in Cairo, with a bachelor degree of Business Administration with major finance, and minor economics. Moreover, motivated by his passion for learning, Hammouda acquired his CFA in 2011.

Co-Founder and CEO of Almentor Holding, international lecturer, writer, and business consultant
with 25+ years of multinational experience. Ihab was granted his PhD degree in Strategic
Marketing from the American University of London, and MBA from the Arab Academy for
Science and Technology in Cairo.

Before establishing Almentor, in year 2016, with his cofounders, Ihab had a wide experience in
leading positions with blue chips such as ExxonMobil corporation, where he effectively worked in
the fields of management, sales, marketing, accounting, finance and logistics.

He published four best seller management books, in Arabic, presenting his own theories regarding
the most important and critical management related topics that, he believes, are regretfully missed
within big parts of the mindsets in this part of the world.

An Alexandria native, Ahmed Gaballah graduated from the American University in Cairo in 2005 with a degree in computer science and a minor in business administration. He moved to California and joined Google as a Product Manager after graduation and paved the way for Google’s early Arabic enabled products. In 2010, Gaballah joined Adobe where he spent four years working on the company’s strategic growth in the Middle Eastern, North African, Indian, and Turkish markets. From there, he moved on to Facebook where he led the social media giant’s expansion into the Asian market and the development of key products targeting user engagement, content, and overall growth for five years. Gaballah made the decision to move to Cairo in 2019 in order to launch SOKNA and transform the Egyptian funeral industry.

A visionary leader and the Chief Executive Officer (CEO) of Cropsa, a startup working in agriculture & farming revolutionizing the way we grow and manage the agriculture materials.

Fady has a great experience in Agriculture business, marketing, Business Planning, Entrepreneurship, and startups.

Bachelor's Degree in agriculture engineering At Ain shams University, A master's holder in Agriculture business Management at AAST University and marketing diploma from Harvard university.

I have over 13 years of work experience in the IT space, around 8 years within the Pharma industry, my main objective is to bridge the gap between pharma companies and Health care professionals as well as patients, achieving the business strategic objectives via leveraging technology. In this capacity, I partner with business stakeholders to create strategies, lead the delivery of initiatives.

Yasmine Nagaty brings 10 years of program management and leadership experience in youth development and employability programs as well as entrepreneurship. She currently is the Acceleration Manager for AUC Venture Lab, Egypt's first university-based startup accelerator and an award-winning accelerator in Africa and the MENA region. As part of her role,

Dr.Emad Kattara 26 years of experience in the banking field beginning from Barclays, Arab African, & Audi bank.

Holds a Business Administration Master's degree in Customer Service from AAST.

12 years of experience in the field of training at the Egyptian Banking Institute.

CEO & founder of Banker's Lounge Academy.

He is also an economist, journalist and broadcaster, & has many articles and press interviews with senior banking experts and economists.

Sameh is currently the Head of Analytics & Insights at talabat Egypt, building and leading an A-team that was instrumental to the company’s transformation, helping it double in size while turning EBITDA profitable in under two years, thanks to their actionable insights and data-driven strategies.

Holding over 13 years of experience in data science, analytics, business strategy, growth hacking, and AI. He previously acted as Data Science Manager at Coca-Cola, as well as Data & AI Cloud Solution Architect in Microsoft where he mastered the end-to-end cycle of data & analytics.

His early career days were at ITWORX, where he was leading and contributing to R&D and demonstration of AI and Machine Learning projects for a little over 7 years.

Sameh holds a BSc in Computer Science and Engineering from the German University in Cairo, and a Master's Degree in Science from Johannes Kepler Universität.

Besides being a passionate data scientist, Sameh is also a songwriter, volleyball lover, soccer & FIFA addict, and an avid Boggle player.

Passant is currently an HR Consulting Manager at Global Impact Consulting Group (GICG). She is an experienced Human Resources Development and Occupational Psychology practitioner with 13 years of experience in the Human Resources consultancy, and academic HR research and teaching. Passant is skilled in Organizational Development, Talent Management and Development, Performance Management, and HR Analytics; with proven area of expertise in leading and managing the delivery of multiple consulting projects, in, both, the private and public sectors. Passant holds a Bachelor degree in Human Resources Management from the British University in Egypt, and a Master’s degree in Public Administration focused on the Management of Non-Profit and Development Organizations from The American University in Cairo.

Islam, an entrepreneur at heart, possesses a wealth of international experience. After earning a Bachelor's Degree in Engineering from The British University in Egypt and an MBA in Finance from London South Bank University, he embarked on a career path that has seen him excel in various facets of the business world. Currently, Islam serves as an Investment Manager in the Kingdom of Saudi Arabia, leveraging his expertise to navigate the dynamic landscape of investments and finance.

His journey has been defined by his invaluable contributions to startups and small to medium-sized enterprises (SMEs), guiding them towards hyper-growth and the establishment of sustainable business models. This impactful work has not only seen him collaborate with the Egyptian Government, the private sector, and international donors through associations with the Ministry of Investment and International Cooperation, Riseup, The British University in Egypt, and USAID but has also led him to assume C-level positions and Director roles in renowned organizations.

Islam's outstanding business acumen, combined with his exceptional pitching skills, has earned him numerous prestigious awards and the privilege of engaging in meaningful interactions, including memorable meetings with the President of Egypt. His international experience, coupled with his unwavering dedication to entrepreneurship, continues to shape the global business landscape.

Nezar is a Program Officer at UNDP, Innovation, Entrepreneurship, Strategy and Technology Management Consultant.

He is the board member of International Association of Management of and Technology

He served in private, academic government and semi government organizations for the last 25 years. He was the former deputy executive director of the Egyptian Banking Institute


Nezar is a certified Innovation Coach helping organizations to develop their new innovation management systems

Nezar is the founder of Nilepreneurs initiative that supports entrepreneurship ecosystem in Egypt

Nezar is a facilitator, mentor and judge in world-class entrepreneurship competitions such MIT Business Plan Competition, UAE hackathon, Hajj Hackathon and many others

Father of five, entrepreneur in the heart, scientist in the lab & BBQ master in every out trip. Dr. Omar Sakr is the founder and CEO of Nawah-Scientific, Africa’s biggest online destination to outsource scientific experiments in the fields of natural and biomedical sciences. He is a pharmacist by education and holds a PhD in pharmaceutical technology from the University of Geneva, and an MBA from HULT business school in London. His career extends over 18 years of experience in the pharmaceutical field, both in academia and industry. His workplaces include Egypt, Switzerland and Germany. Omar’s research activities are focused on nanotech applications for controlled delivery of small molecules and biological drugs. He authored and co-authored several peer-reviewed articles and book chapters that are published in top journals in the field. Dr. Sakr is also an adjunct Lecturer of entrepreneurship at Zewail City of Science and Technology. To his name, Omar holds several scientific and business awards among which is the prestigious Jack Ma award, Africa Business Heroes (2019).

A well rounded business executive with more than 25 years of blue chip FMCG experience; spanning North Africa and the Middle East with solid P&L, business strategy and organization development capabilities. Results oriented, balancing short term gains and long-term benefits.

Sameh is currently the Sales Director at talabat Egypt, leading the commercial department and partner relations.

He joins talabat from Aramex, where he spent over 9 years leading the company’s market entry and commercial scope in Egypt, Kenya, Tanzania and Libya.

He previously acted as the Global Head of Delivery Experience at Jumia, where he managed the delivery XP community across African markets.

Sameh holds a BSc in Commerce from Helwan University & a Master’s Degree in Logistics from Arab Academy for Science.

Sameh is a self-driven sales leader, with a deep passion for sports and a love for building and developing businesses.

Karim Riad is the Chief Product Officer at Klivvr.

Riad leads all aspects of product management and product design at Klivvr; developing, planning, and executing Klivvr's long-term product strategy and roadmap in line with Klivvr’s strategies. Riad also leads Klivvr’s financial operations, ensuring that all customers’ transactions and balances are in tact.

Prior to Klivvr, Riad spent nine years at "Fawry" in various project management, commercial management, and business development roles.

With over 18 years of experience, Riad is known for his leadership in delivering complex projects, innovating business solutions, and setting processes for the business. He managed several teams with a focus on consumer needs and delivered major products while navigating Egypt's complex regulatory environment to deliver best-in-class solutions.

During his period at Fawry, Riad played and instrumental role in launching “Fawry Plus” which was the first retail company to obtain the “Agent Banking” license from the Central Bank of Egypt. Leading the business development and sales functions, Riad was able to turn the company operating margin positive in under three years.

Hany Emad is the Director of SME Finance and Investment central sector at Micro, Small and Medium Enterprises Development Agency "MSMEDA", with 25+ years’ professional experience in financing and investment with portfolio of more than 50,000 SMEs credit proposals, amounting to ”8 Billion EGP”. He negotiated and reviewed over 50 proposals with billions of dollars for fundraising from international and regional financial and developmental institutions; He was responsible for developing and launching of at least 15 new financial products.
Hany has a vast experience in SMEs, Corporate, Syndicated financing, and Leasing. In addition, to well diversified investment experience, in Private equity, Corporate Valuation, Asset - Liability Management, and traded securities.
Played a key role in introducing Venture Capital to MSMEDA’s financing channels to support startups, by establishing the first fund of funds in Egypt with portfolio of investee companies approaching USD 3 Billion.
He also, sits on several financial institutions boards and investment committees including but not limited to MSMEDA’s Investment, high credit committee, and ALCO. Moreover, Hany represents MSMEDA in BODs of its invested in companies, across different sectors such as Insurance and Micro finance. In addition to being a member in credit, risk, and investment committees of some of these companies.
Before MSMEDA, Hany worked at National Bank of Kuwait “NBK” for 7 years in investment Sector, where he was responsible for evaluating investment opportunities, analyze market conditions, and fundamental analysis of the traded companies. As well as representing the bank in AGM of the companies in which the bank is a shareholder.
Hany holds a Bachelor Degree in Accounting, from Ain shams University. Also, CLBB “Certified Lender Business Banker, and Diploma in Investment and Finance. In addition to international exposure to learn more about credit and investment international and regional best practices.

I have more than 23 years of experience in HR with extensive expertise is focused on the areas of HR Management, Recruitment, Assessment, Training, Business Development, Performance Management, Salary and Benefits Scheme, Job Evaluation and Project Management.
I am actively involved in a number of professional organizations. A CIPD Associate, a Certified Experiential Trainer and has SHL Qualifications for Multiple Assessment Series, holds a Master of Business Administration in Human Resource, and used to be a member in the American Chamber of Commerce in Egypt (AmCham Egypt) and EJB (Egyptian Junior Businessmen Association)

Currently Board Member and General Manager for JOBMASTER leading the organization through a period of growth and expansion. During this period JOBMASTER has expanded in the Gulf, as well as Africa, and has extended its service offerings to include new solutions and products.

Also nowadays i am Establishing a new startup specialized in Digital Consulting focus on Building Internal Capacity within organizations using our digitized solutions to design their own systems through a well defined methodologies, as well as focusing on Data Analytics and benchmarking aiming to have full fledge AI Guided Services.

I'm Samer Wagdy, with 14 years of product development expertise. In 2015, I founded GBarena, now the Middle East's foremost esports platform. My journey highlights my commitment to turning ideas into industry-leading successes. As I continue, I aim to push the boundaries of technology and esports.

Based in the UAE, Selina is GoDaddy’s Vice President, International Markets, from GoDaddy’s hub in Dubai.
Bieber is responsible for developing business strategies in new growth markets and products, where she scales and develops the solutions and operation policies and practices used by the company in these markets. She is also responsible for navigating profit and loss while working to accelerate business growth and brand equity to ensure customer centric end-to-end CX journey.
Before joining GoDaddy, Selina headed up media relations across Europe for a large-scale energy project headquartered in the Netherlands, and spent close to seven years managing the marketing-communications activities for a range of foreign clients including Facebook, VeriSign Inc. and Euler Hermes. Prior to these roles, Selina spent several years in the infrastructure industry, overseeing marketing, PR and public affairs at the ENR listed contractor Makyol A.Ş.
Selina grew up in Australia, studying international studies and media at the University of Adelaide before completing a Master’s Degree in Political Science at Boğaziçi University. She also holds a CIM Level 6 Diploma in Professional Marketing.

Tarek El-Kady is a leading entrepreneur and angel investor in his native Alexandria, Egypt. Born and raised in Alexandria, Tarek is the Executive Chairman of KD Group, a group of marketing and advertising agencies serving various clients in the Middle East and North Africa. Tarek is the founder and CEO of Techne Inc. and also the founder and chairman of Alexandria Business Angel Network (Alex Angels) & founder and chairman of The Mediterranean Business Angel Investment Network.

Tarek is passionate about helping young people start their businesses. As Founding Curator of the Global Shapers Community Alexandria hub, he spends part of his time giving to the next generation of business owners in the region. Tarek was awarded by the American University in Cairo’s Venture Lab in recognition to his efforts as one of the prominent contributors to the entrepreneurial ecosystem for their outstanding support.

He has been recently appointed as Senator at the Grand Assembly of the World Business Angels Investment Forum (WBAF) Senator Elkady will represent Egypt in the Global Startup Committee of the Grand Assembly in 2020

Fady is an independent consultant and instructor for online marketing, digital communications, and personal branding, with over 25 years of international experience.

Fady is an adjunct faculty at the American University in Cairo School of Global Affairs & public policy, teaching several interactive media and social networks topics.

He is also a professional trainer & consultant, working with several international entities like Thomson Reuters Foundation, Google, Facebook, EU delegations, ILO, UNFPA, ICRC, GIZ, Leeds University, Goethe Institute, and many more.

He was the co-founder and CEO of InsideOut.Today, the regional R&D hub for the Italian group Insideout10 focuses on new media technologies like artificial intelligence, machine learning, semantic web, mobile innovations, and digital media delivery platforms.

Fady is an international speaker and media figure who spoke at several conferences between Cairo, Rome, Dubai, Sharjah, Riyadh, Manama, Tunis, Kuwait, Nairobi, and others.

Fady has regular media appearances on SkyNews Arabia, DW Arabic, Alsharq TV, AlArabiya TV, Monte Carlo Radio, and many others. His vision and experience are also regularly featured in Reuters, Vice, Independent Arabia, Scientific America, and others.

Magdy Shehata is an active angel investor, a mentor, and a serial entrepreneur.

Magdy founded Söderhub, a company that connects Nordic businesses with tech talent in Egypt through remote teams. Magdy is also the CEO and Co-founder of FunRock, a Swedish mobile gaming company, and the Vice President and Co-founder of Fragbite Group, a publicly traded company since 2021 focusing on M&A in gaming and e-sports.

He is an active angel investor and a mentor to several startups in Europe and the MENA region, and he is a member of the Swedish Institute Network for Future Global Leaders (NFGL) and Alexandria Angels Network.

He is a PhD candidate in Entrepreneurship and Strategic Management at the Royal Institute of Technology (KTH) in Stockholm. He holds an MSc in Entrepreneurship and Innovation Management from the KTH and a BSc in Computer Engineering from Pharos University.

Islam Saadany is an Expert Strategy Consultant with 10+ years of experience in Management Consulting, Strategy, Organizational Development & Training working with 30+ companies with various sizes ranging from Multinationals, Large Local Corporates, SME, Scaleups & Startups operating in 20+ industries.

Within his role as a Managing Director & Strategy Consultant @Forefront Consulting, Islam works side by side with business owners and top-level management on the formulation and implementation of the businesses' strategic plans.

Amir Barsoum is an entrepreneur, a business magnate, a start-ups angel investor & mentor, and an entrepreneurship thought leader.

He is the Founder and CEO of Vezeeta, the health-tech champion in emerging markets and is recognized as one of Fortune’s 40 under 40 global healthcare leaders.
Vezeeta has raised $ 90 Mn and today, it is a Profitable Scale-up with more than 500 employees transacting close to $50 Mn worth of healthcare transactions while operating in 5 countries in Middle East and Africa.

He continues to advocate for entrepreneurship as a thought leader and a member of prestigious international institutions such as Bloomberg Health Council, Forbes Business Council, Endeavor, MIT Legatum Centre (Boston), and is also a founding member of the Africa Business Leaders Coalition. He also sits on Endeavor Egypt Board.

Today, Amir continues to be a part of the greater business community as an active angel investor and mentor for start-ups around the globe. He currently sits on the Board of two tech start-ups in Los Angeles USA and Düsseldorf Germany. He is also an Investor at Moonbase Capital Search fund in Spain and sits on its investment committee.

Recently, Amir has taken interest in corporate sustainability and became an active participant in the UN Global Compact that aims towards principles-based businesses in areas such as human rights, labor and environment.

Amir is a pharmacist by education and holds an MBA from MIT Sloan.

Mohamed El-Kamel is Co-Founder and Managing Partner of Social Impact and Entrepreneurship Consulting (SIEC, Ltd.). He started his career as an electromechanical consulting engineer, working on air-conditioning, firefighting, and plumbing system design and implementation supervision, after earning his BSc in Mechanical Power Engineering from Cairo University. He also received his MBA in strategy and financial control from the German University in Cairo.
Driven by his passion to social entrepreneurship and economic development, he joined the civil society, leading different programs working on labor market access, career, and entrepreneurship development programs, as well as launching the micro-financing, business development services.
Kamel worked with different engineering and management consulting companies such as EBP Schweiz AG, Mott McDonald, Abt Associates, NSCE, CEEG Consulting Engineers, and Ideal Group Consulting. In addition, he served as a consultant for different programs funded by international organizations such as SDC, USAID, GIZ, World Bank, UNDP, UNIDO, IOM, IYF, Oxfam GB, and Handicap International.

Program Manager at Plug and Play Tech Centre for Egypt's Smart Cities Innovation Hub. Hania has previous experience in running the business incubator Orange Corners Upper Egypt in Assiut that was aiming to support Egyptian youth to start their own sustainable busineses. She was also a Youth Taskforce Member for Road Safety under the World Health Organisation. She has a passion for social development, sustainability and innovation and holds a Bachelor of Arts in Sociology from the American University in Cairo with a minor in Community Development.

Laila Badawi is an architect, graduated in 2007 from Cairo University where she held a teaching and research position for the following 3 years while she got her Master of Science degree in Building Technology. She also pursued a design career with Shahira Fahmy architects from 2008 to the end of 2013. Upon receiving the Hassan Fathy Design Award, Badawi started acquiring projects as a freelancer until she started her practice "Grids Architects" in 2017. Grids Architects has been recognised in Cairo Design Award for 2 consecutive years 2017 and 2018 and most recently DNA Paris Design Award for architecture 2019.

Management consultant and executive coach and founder of business بالعربي podcast and platform

I'm an innovation strategist passionate about leveraging digital solutions to transform businesses and industries. My expertise lies in developing and streamlining processes to create cutting-edge solutions that foster growth and success.

As an Innovation Strategist, I constantly explore new avenues to enhance operational efficiency, optimize workflows, and create innovative solutions that drive growth and success. My mission is to enable organizations to embrace the digital age, maximizing their potential in today's fast-paced business landscape.

Lots of my work revolves around experimenting with emerging technologies, leveraging their capabilities to enhance performance, drive innovation, and shape a brighter future for businesses and communities worldwide. With a deep-rooted belief in their transformative potential, I genuinely advocate for the adoption emerging technologies such as Web3 and AI, by sharing my expertise and insights as a speaker at numerous summits across the MENA region.

 earned my MSc in Organizational/Industrial psychology from The American College of Greece. As well as a bachelor’s degree from the American University of Cairo with a minor in educational studies. I also trained as a career counselor during my studies abroad, working closely with clients trying to identify their strengths and weaknesses as well as researching career possibilities, and job openings, guiding them to make a career shift or get a promotion. I also work with clients identifying possible work-related issues that could arise such as stress, low morale, low motivation, lack of engagement, and burnout. Additionally, I have experience with negotiation and conflict resolution, different personality types at work, diversity and inclusion in the workplace as well as employee mental health and wellbeing interventions.

During my experience in the HR world, I was able to effectively apply principles of psychology to personnel, administration, management, and human resource problems as well as selecting, developing, and retaining talent.

I think it is essential, especially after the pandemic that we start emphasizing the importance of mental health in the workplace and improving the overall well-being of employees.

5 years streamer and content creator

joined ValU on July 2021 as Group Head of products development with comprehensive experience / exposure in retail banking, product development, Sales, channels management & customer service.
He has over 17 years of experience in banking sector. He started working for Citi Bank Egypt then he moved to Barclays early in 2007 in the period of the bank huge expand in the Egyptian market , Late In 2009, he moved to Mashreq Bank in its early start in Egypt as Business Development Manager responsible for all personal loans channels, in December 2015 he moved to Audi Bank Egypt for 5 years journey managing many roles started as head of payroll segment responsible for the growth of the business from all aspects including logistics, then Head of Cards Portfolio, Acquisition & loyalty and ended as Head of assets products & very small business loans
In May 2020, he made his last move before joining ValU as Head of Assets products, Mortgage & governmental loans in Banque du caire managing a portfolio exceeding 33 billion EGP

Ahmed El Assy is the co-founder and chief product at Gameball. He brings in years of experience in loyalty solutions, user experience & product management. He is the mastermind behind some of the most notable loyalty initiatives in the MENA region serving more than 150 million customers.

Mr. El Damaty is the CEO and Vice Chairman, and brings 11 years of experience in the F&B industry to the table. He started his career in 2006 as a board member of Domty. He then became a Board Member of the Arab Agricultural Development Company, as well as a Board Member of Tatweer. He is still currently part of these boards. Mr. El Damaty graduated with a Bachelor’s degree in Business Management from the American University in Cairo and executive MBA fro IE university in Madrid

Hisham Moharam is a marketing virtuoso known for his creative prowess and strategic acumen. He began his career in advertising, swiftly rising through prestigious agencies and working with multinational clients in tech, FMCG, and real estate. Transitioning to digital media, he became a certified Meta Media Buying professional, handling multinational brands.
His career pinnacle came as Digital Marketing Manager at Realme, where he transformed the brand's digital presence, earning recognition as one of Africa's most engaging Instagram accounts. Promoted to Marketing Manager, he led the successful launch of over 15 mobiles and tech products. Currently, as Marketing Communications Manager at Yalla Super App, he oversees brand communication, contributing to the startup's growth.
Hisham's journey exemplifies the power of creativity, strategy, and unwavering commitment in the dynamic realm of marketing, making him a notable force in the industry.

A young growth and data professional with extensive experience in the Buy Now Pay Later and Fintech industries. Working on valU’s remarkable hyper growth for the past three years through customers and vendors while maintaining overall profitability using data driven strategies.

Mahmoud Taha is the Chief Marketing Officer at PaySky & Yalla Super App, the disruptive digital payments platform company founded in Egypt and operating in 18 countries.
Mahmoud is not only a seasoned marketer but also a talented content creator. He has recently established a TikTok and Instagram account called "Kol7agaMarketing," where he takes about everything marketing including marketing tutorials and case studies. His content has garnered millions of views.
Before Joining PaySky, Taha developed a long-term work experience in Telecommunications as Head of Marketing and Spokesperson at realme. Taha led the team in realme to launch several products in the Egypt market helping the brand market share to earn 13% market share and being chosen by the key publications as the best brand for Youth.
Taha's impressive track record also includes his role as MENA Regional Marketing Manager at Transsion Holding brands, where he was responsible for managing the launch of various products, including TECNO Mobile, Infinix, ITEL, Oraimo, and Syinix in several countries, including Egypt, Sudan, KSA, Dubai, Jordan, and Lebanon.
His strategic prowess and creative direction have earned him numerous international awards, including the Golden Effie Awards, Golden MENA Cristals, Golden Lorries Award, and Golden Lynx Awards.
Despite his academic background in Pharmacy, Mahmoud Taha has passionately pursued his interest in technology and marketing. He holds an MBA, a Marketing Diploma from Cambridge University, and is currently pursuing a PhD in marketing at Edinburgh Business School. Taha's comprehensive education, combined with his extensive experience in the telecommunications and technology industry, has established him as a highly sought-after marketing professional in the region.

With a passion for technology, Sherif started his career at Microsoft, where he spent
more than 5 years in sales, marketing and partnership roles. From there he moved to
the Netherlands, embarking on a new journey with Backbase, one of the largest global
fintechs. In his role at Backbase he was managing their partners and sales business in Asia pacific and the Middle east, where he discovered a passion for FinTech and starts-ups.

Sherif then moved back to Egypt from the Netherlands with a mission to enable the startups ecosystem in his home country. He started by joining Microsoft Africa to build their startup initiative in the country.
From there he joined forces with RiseUp as the Chief Commercial and Innovation officer where he worked on creating and executing RiseUp’s vision and commercial strategies to build a community that connects startups to its relevant resources.
Finally decided to embark on a new journey co-founded Subsbase, the region’s first and only recurring revenue and subscription management platform.

With an extensive knowledge of the emerging markets, he has already supported different leading companies to grow their businesses in the region such as Mambu, Backbase and Kony.,He also serves on the boards of several Egyptian startups. He also works as a growth and business development consultant to several European fintechs looking to penetrate the Middleeast region,
Sherif holds a BSc. of business informatics and a Master's of project management from
Nantes University in France

Yasmin Alafaliq is the Co-Founder of Elaqat for Corporate Services, a one stop shop that focuses on foreign investments by providing company incorporation services to foreign companies that wish to expand into the Saudi Market.
In 2022, Yasmin joined The Legal clinic family by becoming the firm’s appointed partner in Riyadh, Saudi Arabia.
Yasmin is an experienced lawyer with extensive knowledge of the Saudi Arabian laws and regulations which are supported by a degree in Law from the Kingdom of Saudi Arabia. She takes pride in providing the best services with the highest of quality.
Yasmin holds bachelor’s degree of law (LLB) from King Faisal University in 2019.

Retired Professional Esports player (League Of Legends specially) for 7 years. Traveled and played regional, and international tournaments. Competed in the biggest teams in Egypt, and I didn't count but I am almost sure I have the most competitions won in Egypt in League Of Legends. Retired after 7 years of professional playing, and turned into a full time content creator a streamer.

Strategic marketing expert with 10+ years of digital experience in growth, demand generation and engagement strategies across different verticals and regions.

He's been immersed into teaching and academia for over 10 years delivering special topics in international marketing, digital advertising, and marketing management courses for university undergrads and Marketing/Communications professionals.

With over 10 years of experience in various industries, Nadeem is a commercial expert and a business development instructor. As the Regional Business Director at Chefaa, Nadeem leads the expansion and growth of the digital pharmacy platform in new markets, leveraging his skills in strategic sales management, business planning, corporate sales, and partnerships. Nadeem also shares his passion and knowledge for business development and entrepreneurship with future professionals and SMEs owners, as an instructor at ESLSCA University and a trainer on online platforms like almentor.net. Nadeem has delivered more than 500 training hours and reached over 3000 trainees, covering topics such as business development , sales & negotiation skills & customer relationship management. Nadeem's mission is to empower businesses and individuals with the tools and strategies they need to succeed in today's competitive and dynamic environment.

Anastasios is a highly versatile senior technology & innovation global leader, with 20+ years’ experience on building 100+ people teams, developing loyal customer relationships, growing ARR up to $253M, transforming cost structures and software development lifecycle.

His primary focus has been Business Development, Growth, Scaling up, Project Management, Operations and Software Engineering. He is deeply rooted in the Europe, USA and India markets on Fortune 1000 companies and Startups. Currently he is Vice President of Business Development at AccoliteDigital, however he has worked as Director of Operations for Sword Group, he has been CTO in 2 startups and lead Business Development for Crossover, which revolutionized remote work with over 5500 hires! He has successfully built and managed Agile teams in the past and is very comfortable with the complexity of corporate governance processes and stakeholder management.

He often participates in conferences and events, giving speeches on Growth, Digital Transformation, Artificial Intelligence, Fintech, startups, remote work and agile management.

His academic background is in Software Engineering (MSc) and Business Administration (MBA) and he is certified from PMI and IEEE. He is an active mentor at Google, MIT Forum and an avid Marathon runner.

Mr. El Akhdar founded LimeVest Partners, a Egypt-focused healthcare private equity manager, in 2017. He is the Managing Partner and a member of the investment committee. He is responsible for fundraising, deal sourcing, origination and exit strategies with a focus on the overall firm management and strategy.

Mr. El Akhdar was previously a Partner with BPE Partners (formerly Beltone Private Equity) since 2008 where he led the firm’s team building efforts and was responsible for fundraising, deal sourcing and origination, operational oversight of portfolio companies, and exit strategies. He led BPE Partners’ investments in Madinet Nasr Housing and Development, Total Egypt, PGESCo, and Pickalbatros.

Mr. El Akhdar is a board member of the Housing and Development Bank (Ticker: HDBK.CA) (2020-Current), Alexandria New Medical Center (Ticker: AMES.CA) (2022-Current), Global Auto SAE (2022-Current), Taamir Investment Holding Company (2021-Current), Egyptian Resorts Company (2022-Current), NSA Diagnostics (2020-Current), Dar Al Teb for Medical Services (2018-Currrent), Eye Speciality Centre (2019-Current), ArtPharma for Pharmaceutical Products (2021-Current). He also held board memberships of BPE Partners (2008-2016), Madinet Nasr Housing and Development (Ticker: MNHD.CA) (2008-2016), Total Egypt (2013-2016), Pickalbatros Holding and Arabiya for Investments (2009-2012), Metalart (2008-2016), and Arabiya for Investments (Ticker: AIND.CA) (2015-2016)

Prior to joining BPE Partners, Mr. El Akhdar was at American Capital Strategies, one of the largest US publicly traded alternative asset managers. He started his career as a management consultant with Abt Associates.

Mr. El Akhdar received his MSc in Finance from the George Washington University School of Business and his BA in Accounting and Economics from the American University in Cairo.

Shehab comes with 17 years of extensive experience in customer happiness & operations management, customer journey design & implementation, strategic planning & execution, business transformation & governance model, people Management, talent management & leadership.

Shehab is experience of global leadership at scale in different industries (Telecommunication, Logistics , Supply chain, E-commerce & Fin-Tech, focus on the whole customer life cycle.

Shehab joined Vodafone Group Shared Services in 2007 where he had different roles among which was leading scaled operations, Vodafone AUS, NZ, Qatar & UK Offshore operations and partner management.

Shehab joined Aramex Egypt Transportation, Logistics, Supply Chain and Storage in 2018 managing the whole customer life cycle for B2B & B2C since the on-boarding until churn by building a contact strategy which includes all the stakeholders applying the RACI model with agreed service level for each stage in the customer life cycle generating multiple continuous improvement & cost optimization initiatives and ensuring tangible savings from operational plans as multiskilling.

Shehab joined Homzmart E-commerce a One-Stop-shop platform specialized in home goods and furniture sector through visual content technologies in 2020 as VP of customer operations.

Shehab joined Moneyfellows Fintech company trusted & convenient Money Circles in 2021, his role entailed being the primary responsible all customer journey design for our strategic objectives with full accountability of performance management, people management and customer experience, overall relationship to ensure the implementation of the B2B & B2C customer happiness strategy, also design and implementation of a clear top level engagement and governance strategy including regular partner review forums. offer first class communication skills and ability to translate strategy into actions, change operating models and improve overall customer experience.

Shehab controlled overall CH budget and oversee 350 FTE staff, with C-level/board advisor on business excellence initiatives; shaping top-tier decisions & responsible for the new customers still being a loyal customers.

Graduated from the American University in Cairo with highest honors & worked at P&G as an assistant brand manager handling DTC at the age of 22. When I became a mother at the age of 24, I realized there was a huge market gap when it comes to supporting new moms. Even though motherhood is one of the oldest professions, with all these ever-growing online chunks of information, in this fast-paced world, there wasn't a single comprehensive, tailored support system for new moms in Egypt. This was the discontinuous shift moment when I realized change was needed, this is when Rahet Bally was born.

Rahet Bally—which translates to “peace of mind” in Arabic—was born in August 2015, not long after my son.

As of early 2020, more than 4 million women in Egypt have been connected to Rahet Bally’s services, which encompass financial, physical, intellectual, and social support.

Rahet Bally Supports All Mothers—and its Employees

Beyond reaching more millions of women through one of its four pillars of support, the company employs an all-female staff. This is unusual in Egypt, where it is hard to find women accountants and technicians. We have almost 100 women working full time in the company divided between our headquarters and our other locations. The company is mother-friendly, too. Employees can work from home any time and take advantage of flexible maternity leave, making it possible for mothers to get a decent job with a market-competitive salary.

Over 25 years of experience in brand building, marketing, business development, and sales in large multinational and local corporate companies in Egypt and across the MENA region.

Yassin has worked with over 400 brands as a business consultant to strategize their expansions, develop plans, increase sales growth, formulate brands, and direct their communication, besides founding more than 8 startups, from which one was fulling acquired by a group of investors in 2020.

He began his extraordinary career at two Fortune 500 corporations, IBM and P&G, where he learned from the best multinational players in the world, He then went to the GCC to oversee the Burger King and Applebee's brands, and soon after... his track record of success led him to become the regional marketing director for BURGER KING Middle East and North Africa.

Yassin has a long history of entrepreneurship that began in 1998 with restaurants and catering businesses, then moved on to the tech industry and established one of the first IVR mobile service support companies in Egypt, and by 2012, he introduced the concept of Buy One Get One through his company (Win-Win Business Development) alongside 7 other startups, where he opened the door to more than 400 brands mainly F&B to serve more than 1.25 million consumers, the extraordinary success of BOGO plus attracted investors and led to successful acquisition for it.

During the COVID-19 crisis, Medhat launched a non-profit initiative called (نجاحكم يسعدنا) to assist startups and SMEs by providing marketing advice, business consulting, and coaching in order to help them stay in business and thrive after the crisis, the initiative went viral and more than 1000 startups & SMEs have been in contact with Medhat Yassin to this day and more than 60 enterprises have been coached and mentored by him in person.

Certified mentor, consultant, and expert in EU - GIMED, and EBRD

Founded Food360 the F&B business enabler, a firm that specialized in F&B concept creation, turnaround, and F&B project management.

Motivated by his passion to help & connect with people, Medhat has Founded (Cairo Business Community) a business initiative that aims to create a collaborative business environment, based on knowledge sharing, and exchange of experiences and business relations in order to support and develop entrepreneurs in Egypt and the Middle East.

Medhat Yassin's exquisite work has been recognized numerous times by local and international media, as he has been interviewed by numerous television channels including CBC, DMC, CNBC Arabia, Nile News, and many more television programs and radio stations.

He is known for being the main player in most of the successful F&B concepts and mega projects in Egypt.

Experienced professional in startup and corporate investments. Supporting funds, HNWI and companies to successfully close more than 60 deals in private equity and venture capital.

Skilled in negotiation, ability to engage, communicate and influence multiple stakeholders (including C-suites executives, industry leaders and advisors), budgeting, business planning and innovation management.

Fadi has more than 20 years of experience in telecom and

digital product development. His Academic background includes an MBA from Maastricht School of Management, BSc of Telecommunications Engineering from Alex University, and another diploma in project management from Cambridge University.

Dr. Waleed Sadek is the Founder & CEO of PaySky, the leading digital payment solutions provider founded in 2017. With a forward-looking vision and ambitions to redefine and democratize the digital payment ecosystem.

PaySky fostered partnerships with different entities as central banks, banks, financial institutions, and telecom operators to provide them with its latest technology in the Middle East and Africa. The company has presence in more than 10 countries namely, Egypt, United Arab Emirates, Saudi Arabia, Qatar, Bahrain, Pakistan, Libya, Sudan, Uganda, Botswana.

As a serial entrepreneur with more than 20 years of experience in digitizing the financial services sector in Egypt and the Middle East, Dr. Sadek established and led several fintech startups.

Prior to setting out on his entrepreneurial journey, Dr. Sadek has been sought after for his strategic vision, process-oriented finesse, and his ability to drive innovation within both young and mature businesses. He joined Visa from 2004 to 2008, where he held multiple leadership positions, including the position of Head of the Innovation and New Technologies Department for the Middle East and North Africa. He was also appointed the manager of Visa Global Strategy for Central and Eastern Europe, the Middle East, and Africa (CEMEA).

Moreover, Dr. Sadek established several companies and served as a Board Member of BITEL EMEA, as well as of Wind Technologies. He is a renowned subject matter expert in the domain of digital financial services & payment systems, and has shared in developing technology standards and market regulations in electronic payments domain.

Despite graduating from Ain Shams University's Faculty of Medicine in the year 2009, Sadek chose to pursue his passion in the field of information technology.

Where he would develop innovative solutions in the fintech industry and enable everyone to use it to facilitate their lives and help the economy to grow and prosper.

Ahmed Magdy is a Fintech & payments expert leader with +15 years of experience in corporate and payments industry, Ahmed played different vital roles in his last ten years journey in the payments domain, and was part of shaping the digital payments and fintechs acquiring business scene in Egypt through a demonstrated history in the financial industry, acquiring business, e-wallets, cash management for B2B and FMCGs, e-commerce and digital payments solutions.

Ahmed is the VP and Co-Founder for Geidea expansion in Egypt since its inception and journey start in 2020, which is today one of the top payment acceptance providers in Egypt with its tailored end to end solutions, with a clear vision to help partners and merchants to manage and grow their business efficiently.

Tawfik Mahmoud

Managing Director - AFS Egypt

Tawfik is a strategic business leader and digital payments expert with a proven track record that spans over 22 years of professional experience in the field.

Over the past 16 years he has held senior roles at various international organizations including Managing Director of JumiaPay, Vice President of Network International, and General Manager of PayTabs, where he has been responsible for leading and developing digital payments, card payment solutions for both Acquiring / Issuing and Merchant services and eCommerce business across the board.

With a strategic focus on advancing payments acceptance in Egypt, and in his current role as the Managing Director of Arab Financial Services in Egypt – AFS (Egypt), Tawfik is responsible for leading the company’s strategy in Egypt, growing the team across the country, supporting its growth and scaling Egypt’s merchant clients across all sectors and industries.

In this capacity, Tawfik is building up a unique digital payment processing business model to empower the digital economy with frictionless payment solutions that are convenient, safe and easy to use. Throughout, his focus is on building trust between consumers and businesses and thereby boosting the financial inclusion and digital transformation in Egypt and Africa as a whole.

Tawfik holds a bachelor degree in social work. In addition, he obtained TLP certification from Harvard Business School as well as business planning and strategy certifications from Emirates Institute for Banking and financial Studies (EIBFS).

Hani is a leading Egyptian Business Designer and Innovation Consultant bringing a decade of experience in preparing executives and entrepreneurs to become innovators. He specializes in designing and delivering fun and interactive workshop experience, mentoring startup founders, and joining innovation teams to facilitate prototyping and validating customer-centric business models.

Since 2012, Hani has been inspiring the right mindset with thought-provoking keynotes on the latest in innovation and Evidence-Based Entrepreneurship, volunteering 1000s of hours mentoring early-stage startups, and engaging the Egyptian ecosystem with his blog and articles. His main aim is to teach entrepreneurs to learn by doing, investigate alternatives, appreciate experimental learning & value evidence over opinion. His mantra is:"Invest in entrepreneurs' mindsets, and a successful startup is only a matter of time."

Mohamed Okasha is one of the pioneers of financial technology and digital transformation in Egypt. Okasha has more than 25 years of experience in the telecommunications and IT sectors. Information technology.

Okasha started his professional career at Raya Company in 1995, then joined He held the position of General Manager of Raya Information Technology Company. In 2006, Okasha assumed the position of Chief Marketing Officer at Fu Davon until 2009. During his work at Raya and Vodafone, Okasha launched many Successful initiatives in the communications and information technology sectors.
Okasha obtained a Bachelor’s degree in science, specializing in electronic engineering. A computer from the American University in Cairo, as well as a master’s degree in in Business Administration from the French University of Alaska. He has participated in many training courses throughout his professional career.

Hala Riad went to law school in England UK at The University of York. She then came to Egypt and became part of the Egyptian Bar. Hala founded Hekouky in 2020 with her co-founder Mayy AbdelBary with the goal of: Making The Law Accessible to All Entrepreneurs.

Hekouky offers you the simplest way to register your company and trademark as well as fulfil your tax services online.

Mohamed Aladdin is a Principal at Global Ventures, leading Investments and portfolio management for the Middle East and Africa. Aladdin comes from a European venture capital background with investment experience across the EU, the US, and Southeast Asia. Before Investments, Aladdin was an operator working for multiple early and late-stage technology companies in the FinTech and HealthTech domains."

Seasoned finance professional with over 10 years of international experience in corporate finance, private equity, strategy, business development and venture capital.
Strong entrepreneurial drive having founded a Food & Beverage start up, a boutique Private Equity Firm and an early stage tech-focused venture capital fund

رئيس تطوير الأعمال والشراكات في شركة كلاسيرا العالمية للتعلم الذكي، استشاري التعليم الإلكتروني والتحول الرقمي في جامعة بدر ورئيس قطاع الأنظمة الذكية(CIO) في شركة ESI المالكة لمجموعة مدارس الفيوتشرز، رئيس الإدارة المركزية لمركز إعداد القيادات التربوية بوزارة التربية والتعليم (سابقا)، مدير عام الادارة العامة للتعليم الالكتروني (سابقا) بوزارة التربية والتعليم، مديرعام للادارة العامة مركز المعلومات ودعم اتخاذ القرار بالأكاديمية المهنية للمعلمين (سابقا) وعضو اللجنة الوطنية للاستخدام الآمن للإنترنت. خبير المحتوى الإلكتروني، ومدير تنفيذي لعدة المشروعات. تصقلني مجموعة واسعة من الخبرات في المجال التربوي، التدريب والتنمية المهنية، تكنولوجيا التعليم والتعليم الإلكتروني، تصميم قواعد البيانات و لغات البرمجة الخاصه بها، التحكيم الدولي في مجال تصميم قواعد البيانات، الجودة والاعتماد للمؤسسات التعليمية للما يقرب من 29عاما. قادرة على العمل بدافع المبادرة الذاتية، وكجزء من فريق العمل. اتمتع بالمهارات القيادية المتضمنة إدارة وتطوير وتحفيز فرق العمل لتحقيق أهدافها. بالاضافة الى القدرة التحليلية المتميزة، والتصميم ومهارات حل المشكلات. مع الحفاظ على معايير الجودة العالية.

Deena is an Assistant Professor in the Architectural Engineering Department at the British University in Egypt. She holds a degree of BSc., MSc., and Ph.D. from Cairo University. Her research interests are focusing on digital fabrication process, parametric design, computational design, additive manufacturing techniques, and 3D Printing and robotics in both education and construction. She perused a postgraduate program from the Institute for Advanced Architecture of Catalonia (IAAC) in 3D printing in Architecture with clay in 2021/2022.

Ahella El Saban is currently Co-founder/ Vice Chairman of Exits MENA. Ahella has countless years of experience in tech, marketing, consumer behaviour and startup investment readiness. Ahella is also the founder of a Market Research and customised training business -Lumas, that partnered with multiple international, regional and local entities like Google, TikTok, the ILO & Ministry of Investment of Egypt (GAFI). Today, Lumas has already reached over 150,000 individuals trained and 14+ research projects related to consumer online behavioural studies completed. Lumas has helped countless startups with their journey towards investment readiness by providing capacity-building programs in multiple areas like financing, accounting, taxation, branding and growth strategies.
Previously, Ahella worked in B2B Marketing with Google MENA. She was responsible for managing projects that help businesses in digital transformation and leading tech-based research programs that help uncover consumer behavioural insights, assisting global brands to transform their storytelling and advertising strategies to impact growth indicators. During her time, she was also responsible for working with startups and Small and medium businesses in helping them to become digitally ready and build their pathway to investment readiness and developing tech-related products that helped reach users across the MENA region. Ahella also has multiple years in academia teaching consumer behavioural studies and marketing. She has an MA from Durham University in consumer behaviour and marketing and is currently a PhD researcher on consumer behaviour. She specialises in helping startups and businesses elevate and create sellable stories for their companies to present to potential investors or buyers locally or globally. She has also completed multiple degrees, including the CXO Academy program by Google & INSEAD University.

A Preston University (London) graduate with a Bachelor of Science (B.S) in Accounting and Finance and 15 years of experience working in the Banking and Financial industry. I started my career at Ahli United Bank London, then moved to Egypt to work at CIB for 10 years holding the position of Assistant Vice President. I successfully founded Venture Partners Advisory (debt advisory firm) in 2017 and the company was able to execute deals worth EGP 5 billion as of the date and awarded Egypt Deal of the Year with Bank Misr in 2019 by IFN Malaysia. Currently, Venture Partners Advisory is mandated for deals worth EGP 14 billion. I also attended the Fintech Programme at the University of Oxford’s Saïd Business School.

Mrs. Heba EL Dessouky

Interior Architect

linkedin.com/in/heba-el-dessouky-66691019

Graduate of Fine Arts, Helwan University Cairo, 2002, and with over 20 years of consultancy & management experience in local and international firms.

Heba has initiated several interior architecture units in several consultancy firm and currently heading the interior design management team in an international real estate firm.

Heba obtained her PHD in “Setting an evaluation tools that can lower energy expenditure and increase human well-being in the interior renovation process of office buildings in Egypt” in 2020.

Heba has participated as a speaker in several conferences tackling the energy saving expenditures and its design challenges as well career summits.

Heba is also a certified career coach and a member of the AUC architecture advisory board.

 Aya Elgebeely has a track record in leading tech teams and contributing to various successful projects, primarily in FinTech, InsurTech and Health Care fields in the MENA region.

. Aya was recognized as an IBM inventor by publishing 4 patents, a certified cloud architect and has many publications and research in the software engineering process management.

. She started as a software engineer at IBM - Egypt then moved to leading many tech teams in regional startups including 360Imaging, Instabug and others.

. Aya Elgebeely is now the founder and CEO of Talents Arena, an AI enabled technical hiring platform that aims to bridge the gap between top tech talents and hiring companies and they are creating a coherent Community for all techies in MEA.

Ahmed Sobeih, the Founder & CEO of Jeel App and a social entrepreneur with the aim of creating positive changes in society, backed by wide experience in media production, marketing, management, and entrepreneurship.

In 2015, Sobeih started working on the Jeel content with a group of enthusiasts who believed in the idea and value of Jeel. Then, in February 2020, the beta version of Jeel App was launched with this rich edutainment content.

Sobeih chose this field to invest his time and effort in because he touched the urge for safe, edutainment content for children and parents, especially in the MENA, where the majority of the available content is translated or localized.

Now, after around 7 years of hard work, Jeel App is witnesses prominent sucess and its team is continously to place the app where it deserves.

Ahmed is CEO at Gameball. Before Gameball, he spent 10+ years working in multiple technical and commercial roles for multinationals and startups. Ahmed worked previously in Egypt, Singapore, Saudi Arabia, Dubai and Qatar and managed the execution and delivery of multi-million dollars projects to clients like Aramco, ExxonMobil, Sabic, Petronas, Total, Braskem and many others. As a business consultant, Ahmed consulted and mentored startups in Egypt, UAE and Canada as well as technology corporates.

Prior to leading marketing at Thndr, Nelly started her career as one of the early joiners of the digital marketing scene in Egypt. She gained experience in various agencies that eventually led her to Mo4 where she worked on launching Uber Egypt’s digital platforms. She was then referred to join the Uber marketing team and became one of the first people to join their team in Egypt. She was an integral part of the team who grew the Uber brand in Egypt to be among one of the only ones in the world with extremely positive brand sentiment scores, having Egypt be the only country in MENA where brand sentiment surpassed competition. She launched and grew Uber Egypt’s social media channels’ following to be the largest in all of Uber EMEA before being promoted to lead social media and content for Uber in MENA. Inspired by the economic opportunity a platform like Uber provided for millions of people—Nelly is excited to continue to build the Thndr brand narrative and make investing accessible and available for everyone in MENA.

Co-Founder and CEO of iSchool.

10+ Years of experience in the Education sector in different roles. Previously Managing Partner of Integrated Solutions Company, and board member of a sustainable development plant.

MBA in Strategic Management from Autonoma De Barcelona, BSC in Computer Engineering from Mansoura University.

Mohamed Algawish an electrical and electronics engineer.

Studied entrepreneurship and business management at Kelley School of Business - Indiana

University.

Co-Founder iSchool is the first accredited Egyptian African EdTech startup by the

International STEM organization, an online coding platform for 6 to 18 years old students

that offer 1:1 or 1:6 live coding classes in artificial intelligence, data science, game

development, VR, and AR, with more than 9,000 graduates in 10 different countries helping them

to start a technology-based career, freelancing, or even launch their own startups.

Global Startup Awards Northen Africa Founder of The Year 2021.

Selected in HolonIQ’s list 2021 of the Top 50 Best & Most Promising Edtech startups in the

The Middle East and North Africa.

Chosen as Speaker at the Websummit Conference to talk about educational technology

under the title “Future of Education” 2021.

1st Place Winner in the AIM UAE startup pitching competition 2022.

EdTech Leadership Award 2022 by EdTechDigest.

Bett London Global Edtech Speaker 2022.

Hassan is a Digital Consultant and Entrepreneur. 25 years of technology and digital business consultancy within the Middle East and Africa; He is motivated to set the vision, and successfully deliver technology, digital, and culture transformation that meet business strategies and enhance customer experience He has delivered mega digital transformation programs in Health, Education, ICT, Hospitality and transportation sectors He is currently leading eHealth which is the technology and digital operator for Egypt’s universal health insurance system. Hassan is an angel investor and member of AUC angels , as well as a mentor in AUC VLab startup and Entrepreneur incubator

Building brands & personal connection one click at a time, 10 years of experience in multiple geographies and roles in North Africa & Levant, currently in Unilever as a member of the Customer Development Leadership Teamt, MBA in Marketing, Certificate in Digital Commerce in Columbia business School, Certificate in e-Commerce from the world renowned econsultancy.

Expertise in Digital Commerce, Planning & Forecasting, Innovation & Customer Relationship Managment

🎙️ Professional Bilingual Esports Commentator & Streamer🎙️ Commentator / Influencer for @RiotGames MENA. @TFTesportsEMEA AND A RANDOM PIECE OF HYPE OVERLOAD!

Maged Harby Rashwan

General Manager – EdVentures

Graduated with a Bachelor’s Degree from the Faculty of Commerce and Business Administration, Ain Shams University in 2007, Started his career as Google Adwards Professional. Then, Joined Nahdet Misr Publishing House in the Rights Department in 2008 and then was promoted to be the head of the department in 2012. Maged was responsible for getting the needed licenses for products and/or services from the most popular and famous companies in the world such as Disney, National Geographic, Discovery, and more than 140 national and international companies. He was managing the team to achieve the department’s and company’s goals on time and with the best results.

At Nahdet Misr, Maged received many courses and guidance, especially in negotiations and project management. He joined several mega projects in Egypt and the Arab Countries and perfectly handled them. He traveled to many countries in Europe and GCC and was subject to different business cultures during his travels including the USA, China, Italy, Lebanon, Germany, UAE, Saudi Arabia, and Turkey.

On the grounds of his 15th year of business management and achievements, he was nominated by the CEO of Nahdet Misr for Publishing House in 2017 to be the Operations Manager of EdVentures Corporate Ventures Capital that has been established in 2017 and specialized in the field of Education and EdTech. Then promoted in 2019 to be the General Manager of EdVentures.

Maged has received several different types of courses and certificates such as Establishing Incubators and Corporate VCs, Certified Innovation Manager, Professional Management, Supply Chain Management, International Trading, and Children Publishing. He also received several courses and certificates in soft skills, especially negotiations, and business ethics. These courses and certificates have been provided by renowned international and national well-known originations such as USAID’s SEED (Strengthening Entrepreneurship and Enterprise Development), China Arab States Technology Transfer Center, Brooklyn Academy, AKADEMIE DES DETSCHEN BUCHHANDELS, UNIVERSITAT LEIPZIG, Goethe Institute, and AmCham.

Hadeer is a marketing professional turned content creator because of COVID quarantine. 2 years and 1.5 million followers later, she is playing both sides of the influencer marketing industry.

Waleed Arafa is an Egyptian architect; founder & principal of Dar Arafa Architecture.

He holds a B.Sc. in Architecture, Urban Design and Planning, Ain Shams University, Egypt 2001, a post-graduate degree in the Conservation of Historical Buildings, AA School of Architecture in London, UK 2015. He is currently an MA researcher in Islamic Art & Architecture, at the American University in Cairo.

Waleed’s first solo project; Dar Arafa Residence, earned a nomination for the Aga Khan Award 2010 & the Hassan Fathy Award 2009.

Basuna Mosque 2019, was celebrated internationally through several awards, including: Abdullatif AlFozan Award for Mosque Architecture 2020, Saudi Arabia, a nomination for the Aga Khan Award 2022, the World Architecture Festival Completed Buildings WAF 2020/2021, Portugal, Archmarathon Stone Award 2019, Italy, Construction21 Green Solutions Award 2019, France.

Waleed was awarded The Mohammed Makkyiah Tamayouz Award: Middle Eastern Architecture Personality of the year 2019, Jordan, the Architectural Digest ME 50 Power List, UAE and the Entrepreneurial Alumni Awards 2020, British Council.

Basuna Mosque is currently a finalist in the International Building Beauty Award, set by the British Royal Commission of Fine Arts in its first cycle 2022.

‘La Maison d’Égypte’ is Waleed’s international debut, in Paris, France, currently under-construction. He also has a number of heritage-related projects in Bahrain, and has been an invited participant in architectural competitions in both Russia and Saudi Arabia.

He is currently working on a regeneration project in Historical Cairo, an experimental retail experience in New Cairo and a grand Islamic cultural and community center, near the New Administrative Capital of Egypt using earth construction techniques and a mosque project in Aylesbury, Britain.

Investment Consultant and IC member supporting startups and Fund Managers across Africa and GCC regions with Fundraising. Previously held the position of Managing Partner of FLat6Labs Egypt and Partner at Silicon Badia, working on over 75 unique investments across Egypt.

After 20 years in managing the family investments, and 10 years in the Corporate & Institutional banking sector, between ABC Bank, SAMBA, NCB, & Saudi Hollandi Bank, where Ali Abussaud managed a portfolio of USD 1.5+ Billion, Ali founded Financial Horizon Group in 2014 which is an investment firm that operates several entities within investment, financial & management consulting, recruitment and executive search services.

During the same period in 2014, Ali co-founded a Corporate Investment Fund which invested in various Asset-Classes including Venture Capital.

In 2018, Ali co-founded HALA Ventures, one of the pioneering venture capital firms in Saudi and MENA region.

Lachlan is the Portfolio Manager covering Venture Capital at Aditum Investment Management, based in Dubai. In this role, Lachlan is responsible for investing out of the firm’s venture capital fund with a focus on Seed to Series B investments globally, with a skew towards early-stage opportunities in the MENA region where they lead or co-invest and a skew to later-stage opportunities. The fund is not constrained to any sector but B2B software and fintech are to key themes driving the current investment strategy.

Damla Ilica serves as an Investment Manager at Startupfon, where her responsibilities span Investment Management, Investor Relations, and Legal Advising. Since joining in 2020, she has focused on setting up legal and tax structures for new companies in the Netherlands. In this role, she has also overseen the onboarding of approximately 60 investors, ensuring compliance with regulatory frameworks such as KYC and AML.
Investor relations are a key aspect of her work. Damla has developed fundraising strategies and conducted investor meetings, both online and face-to-face, to facilitate informed decision-making. Her role also includes the design of marketing initiatives aimed at improving the visibility of Startupfon's investment portfolio.
She has contributed to the finalization of 15 startup deals, overseeing negotiations, due diligence, and the drafting of various types of investment agreements. Her comprehensive understanding of the startup ecosystem has been valuable in evaluating and selecting potential investments. Additionally, she has played a role in securing a crowdfunding platform license for the firm, thereby meeting key operational requirements.
Externally, Damla has coordinated the development of marketing materials and initiated networking initiatives to expand the firm's footprint. She has also been involved in the recruitment process, focusing on the alignment of human resources with organizational objectives.
Prior to her role at Startupfon, Damla was working at Bener Law Office. There, she gained hands-on experience in corporate law, preparing due diligence reports, and participating in the negotiation of lease agreements. This foundational experience has been integral to her current role, where legal and financial dimensions intersect.
In summary, Damla Ilica’s work at Startupfon showcases a balanced approach to investment management, combining financial, legal, and relational aspects within a complex organizational framework

Karim Helal started his career in banking in 1972 at the Arab African International Bank as the Head of International Finance Department. Later, he moved to Bahrain to establish the AAIB’s OBU subsidiary.

In 2008, he returns to Cairo as the group CEO of CI Capital Holding and since then, he has led the company to new heights.

In 2008, he returned to Cairo as the group CEO of CI Capital Holding and since then has led the company to new heights. Karim initiated the launch of a LE 250mn SME focused private equity fund and launched the CI Capital “Look East” initiative. He also led CI Capital investment banking deals and transactions which resulted in CI Capital becoming the best investment Bank in Egypt according to the Egyptian Stock Exchange.

Karim is the former chairman of ADIB Capital, the investment banking arm of Abu Dhabi Islamic Bank. He is the currently the managing director for corporate finance at Carbon Holding, the Chairman of Asia Egypt Business Association and member of the National Committee for State Assets.

For over 10+ years Keo has played key roles in helping startups in various stages of their life-cycle figure out how to grow and scale as effectively as possible. His belief is that businesses built for scale can unlock value for all stakeholders and have a net positive for humanity. His mission is to work with leaders and their teams to find the strategic edge and help them execute on it.

Prior to joining August Hill, Keo was the CRO at Shyft and co-founded a startup in the blockchain space. Throughout his career he has held senior leadership roles in several companies, building and leading cross-functional teams in Business Development, Sales, Operations and Customer Service. The companies have ranged from Series A (Octane & Lenda) to a company that IPO’d with an $8B exit (Lending Club). Before catching the startup bug Keo gained valuable experience at a couple Fortune 100 companies.

Keo is passionate about talent development, being involved in building technologies that enhance the human experience and finding the most effective ways to scale companies. He is also a regular at industry conferences and has done several keynotes and panel discussions. He is currently based in Belgrade, Serbia with his dog and works with Western Balkans innovation ecosystems to share his knowledge and experience, conducting workshops and mentoring founders, as well as being an angel investor. Outside of work Keo spends most of his time with his dog BB, traveling, writing and immersing himself in his curiosities.

Maya has 4 years of experience across venture capital & private equity, and is currently an Investment Associate at Flat6Labs. Before that, she was a Senior Private Equity Analyst at Catalyst Partners, an SME-focused boutique investment bank, where she closed transactions worth around US$ 11M. Maya holds a BBA from ESADE Business School in Barcelona, Spain. In addition, she is fluent in Arabic, English, French and Spanish

Youssef is an associate investor at the Climate Resilience Fund, an early-stage VC backing innovative early-stage companies in agri-food and climate in Egypt and Africa. Prior to this, Youssef was on Global Ventures' post-graduate program, where he focused on agritech and climatetech in Africa and the Middle East.

Beyond VC, Youssef has professional experience with insect farming for sustainable protein and with international industrial technology companies.

Youssef is an African Private Equity Fellow and Netwon Venture Scholar. He completed a MSc in Management at London Business School and a BSc in Social Sciences from Groningen University, where he focused on climate, climate finance, entrepreneurship and sustainable agrifood.

Paula Tavangar is a seasoned entrepreneur and respected leader in the Fintech, Blockchain, and Quantitative Finance sectors. With a wealth of experience and a proven track record, Paula has taken on the role of Partner and Chief Investment Officer at Injaz Capital - External Asset Management.

Previously, Paula made significant contributions to SwissBorg Ventures, where she leveraged her deep knowledge of blockchain technologies and venture capital to lead investments and drive deal sourcing. Prior to this, she co-founded Genesis Capital LATAM in 2018, where she played a pivotal role in developing a crucial algorithmic trading strategy. Paula's commitment to innovation also led her to co-found Wethaq, an Islamic Fintech startup, in 2022, dedicated to issuing Sukuks (Islamic bonds) on the distributed ledger.

Beyond her ventures, Paula actively engages with the World Business Angels Forum (WBAF) Global Startup Committee, where she represented the WBAF as a commissioner in the United Arab Emirates. Paula holds a B.A. in International Finance and an MSc diploma in Financial Engineering, specializing in Automated Trading Systems

Ayman is the Co-founder & Managing Director of Exits.me. He also heads transaction advisory services. Prior to founding Exits. Ayman had a 10 year investment banking career with regional and global reputable financial institutions such as the International Finance Corporation "IFC" (The World Bank Group), the European Bank for Reconstruction & Development "EBRD" and Arab African International Bank, having advised governments and corporations on investment/debt deals totaling over USD 1.5Bn of size. Ayman's expertise covers a wide range of industries and verticals, such as fintech, telecom, broadband, renewable energy, oil & gas, green hydrogen, healthcare, microfinance, FMCG, fertilizers, & social infrastructure. His responsibilities cover constructing and diligently analyzing business plans, financial models & valuations for clients, supervising preparation of transaction marketing packages and initiating roadshows. He also leads all aspects of the deal lifecycle, along with designing and leading efforts on legal, tax, and financial due diligence processes. Ayman holds an MBA from the University of Warwick, a bachelor of Accounting from the American University in Cairo and a certificate in project finance from Harvard University.

Rafeh launched Cubit Ventures and Founder Institute Egypt, is an advisor to Toronto based Loyal VC, sat on Falak Startups board and on Egypt Ventures governance committee, and led one of the largest consulting firms in Egypt. Rafeh is an experienced executive, entrepreneur, and management consultant where he advised numerous companies of all sizes on growth, turnaround, and business restructuring strategies.

Gomaa, a veteran VC since 1999, during that time made investments in very exciting investments like Siware Almentor Synapse among a portfolio of 18 investments at Egypt Ventures two IPOs Raya Fawry … most recent exits were Fatura and PayNas …Currently working on a new Fund

Joanne is the Chair of IEEE Entrepreneurship - Connecting tech entrepreneurs to an engineering-driven global Innovation network.

Joanne is General Partner of REDDS Capital, a Californian VC firm investing in global early-stage IT startups. She has worked with IBM, HP, SAP, and Cisco in multiple technical, market development, and strategic investments positions.

Joanne was the Executive Director of a healthcare charity start-up, providing free green access to high performance computational resources for biomedical researchers. She has co-founded startups in 3D simulation for learning, and a startup of a multi-modal research data management platform for longitudinal clinical studies.

She is a mentor/advisor for multiple startups. Joanne has served on several boards including the Government of Canada ICT sector council setting research and advising ICT policy for the country.

Aly Elazhary brings 6+ years of experience in the startup ecosystem in Egypt, and is now focused on supporting ScaleUps through his role at Endeavor Egypt, a mission-driven organization focused on supporting high-growth companies in emerging and underserved markets. As an Entrepreneur Experience Manager at Endeavor Egypt, Aly works closely with companies who are in the process to join Endeavor’s network, or receive investments from Endeavor’s fund, and manages a portfolio of 15 companies across 5 different verticals/industries. Aly’s portfolio includes companies like MaxAB, MNT-Halan, Pylon and Dsquares.

Ilkay Demirdag is an accomplished Investment and Impact Strategist with 25 years of global experience in Corporate Finance, Fund Management, Investor Relations, Sustainability and Impact. Througout her career, Ilkay has successfully applied her expertise to lead and advise conglomerates, family offices, multinational corporations, private equity, and venture capital funds, driving maximum value and impact for all stakeholders.

Ilkay's international perspective and deep understanding of sustainable finance and responsible investing principles make her a valuable asset for organizations seeking to make a meaningful difference in global markets. Her adeptness at navigating diverse regulatory environments and cultural nuances enables her to drive strategic initiatives that align financial performance with positive social and environmental outcomes.

Ilkay is a recognized leader and a futuristic connecting and interlinking trends and concepts to create future-ready strategies and drive change in individuals, organizations, and society, through inspiration, awareness, impact, and transformation.

Furthermore, she brings valuable board and governance experience, having held memberships and roles in corporations, NGOs, and start-ups, contributing to strategic decision-making, ESG integration, and stakeholder engagement. Ilkay also serves as an IFC Nominee Director/Advisory Committee Member.

Ilkay is highly regarded as a thought leader and activist in sustainable economic development and impact investments. She frequently speaks and moderates global events covering a wide range of topics, including ESG & Sustainability, Investor Relations, Sustainable Economic Development, Impact & Responsible Investments, Purpose and Impact Driven Leadership, and Value Creation.

More information: https://ilkaydemirdag.com/

Sadaharu Saiki(a.k.a. Sada), based in Cairo, Egypt, is passionate about finding startups with good ambitions and supporting them in scaling their businesses and their impact into the world.

He worked at Dentsu Inc., one of the largest advertising companies in the world, for 6 years in Tokyo, Japan and 3 years in Bangalore, India, engaging in helping Japanese multinational corporations with marketing and communication. He is also an alum of McKinsey & Company.

Sadaharu holds a Bachelor in Integrated Human Studies from Kyoto University and a Master in Business Administration (MBA) with distinction from Harvard Business School.

Ayman comes with more than 20 years of working experience with Impact Driven Enterprises and Private Sector Organizations incorporating Purpose Driven Strategies. Ayman also led PwC Egypt's Sustainability and Corporate Responsibility department for almost a decade. He is co-founder of Namaa initiative for sustainable development and social entrepreneurship education, SHAREK hub for private sector engagement in development, and Managing Partner of Elre7la.com

Tarek is an entrepreneur and a software engineer by education. He is the managing partner of Endure Capital, a cross-border Venture Capital fund, and an early investor in Careem, Breadfast, Aspect Biosystems, Boom Supersonic, Mawdoo3, MaxAB, Thndr, and Tribal among many other leading startups in the US, Canada, UK, and MEA.

Tarek is also a fellow of IVLP the US Department of State’s premier professional program for current and emerging international leaders.

Tarek has also founded Alboraq, a Non-Profit Organization in Egypt focusing on Hands-On youth development.

Tarek has Engineering, Business, and Management degrees from Ain Shams University, The American University in Cairo, and the Massachusetts Institute of Technology (MIT).

- Over 23 years of experience in Private Equity, Direct Investment and Banking focusing on impact investing.
- Former Managing Director at Arab African Investment Management, GroFin, Delta Inspire, and senior officer at Banque Misr, CIB, CI Capital, Misr Asset Management, and Pioneers Capital
- Founding board member and Vice Chairman of the Egyptian Private Equity & Venture Capital Association, and a member of different business associations and chambers of commerce

Mohamed Elshabrawy is the co-founder and CEO of SehaTech. He has +12 years experience in the healthcare industry during which he pursued his passion of improving and transforming medical services.

During his career he held multiple managerial and leadership roles in the National Health Services (NHS) of England, the United Kingdom.

Mr. Mohammed Al Rashidi is the brain, the vision and the builder for multiple ventures in Telecom, mContent, mHealth, mTourism, mEducation, mGovernment, Fintech & Entrepreneurship.

He is the founder of One Global Holding Company, the venture-building company that embodies the essence of digital transformation and restores trust between investors and ventures.

One Global Holding builds its ventures through three subsidiaries: One Global

Innovation, One Global Hub, and One Global Capital.

These subsidiaries enable graduate companies to become success stories for future prospective ventures. Some of the graduated companies are Yappy, Casheer, Og Money, Squiarcle, One Engage, Flytern, Capital House, and much more to come.

One Global Holding, with its subsidiaries, is launching a $10 Pre-Seed fund in Kuwait to back Deep Tech and HiTech startups that leverage the partner’s experience in various markets, Cultures Technologies, and leadership in Digital

Transformation and venture-building roles across the MENA Region.

Mohammed is driven by his philosophy, which is that performing a mission always requires brains and machines, automation of resources, and a map of thinking to processes to be successful.

Mohammed has two main goals out of his philosophy:

• Streamlining operation processes across the vertical and cross-industry markets.
• Encouraging more innovation throughout the investment in earliest-stage Tech companies.

He is an inventor with a patent in the Fintech industry registered in the US and other countries for performing a card presence Transaction on the cloud, among other patents in filing progress.

He was also named in Forbes Middle East’s Kuwait Top Entrepreneurs List 2023 and won the FinTech Innovation Award at the 2019 East Middle Entrepreneur Awards at the Agility Award Ceremony, the Finx Digital Transformation Leader 2019 Award, and the Outstanding Leader Award at the Money 2.0 Conference.

Mohammed also serves as a Board member in many companies that are in the Tech Industry and New Technologies businesses.

Mohamed Mounir, is the founder and managing director of pmaestro, a consulting boutique that supports the growth of the digital economy players.
Mohamed is an Entrepreneur and ICT Consultant with +16 years of experience in world class ICT providers.
He engineered the success of many digital transformation projects in the MENA region and contributed in building successful tech enabled ventures, supported by a framework to build capacities and ensure sustainable growth.